Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Do you know how sometimes you meet somebody new and they tell you their name and it just doesn't seem to fit for some reason? Well, that's just not the case for the person that we'd like to introduce to you today. This person's name describes the individual she is as well as the community that she creates.

Take the Time to Meet? Happy Oasis!

I've been holding on to some things to share here on the blog, and today feels like a good day to share this particular inspirational gem, below. I hope it speaks to some of you in a way that brings about a deeper love for yourself. Many times I have a feeling, based on emails I receive, that I love some of you more than you love yourselves (and I deeply love all of you). That's okay, though. Your time will come to blossom into the self-loving individual that you know you are at your core. Perhaps today what I share will trigger a deeper sense of self-love for you, as it did for another friend.

Back in October, a friend in an online raw community sent me a message about how she was having a tough time with cravings. I responded to her, as follows:

... You CAN do it, too! For me, it took finally loving myself to make the change. I had to KNOW that NOTHING was going to stop me from loving myself. And loving myself meant never putting harmful things into my body EVER AGAIN! So, once I made that decision, I moved forward. I'm not saying I didn't have cravings, but I loved myself through them! ...

Many times in the online communities, the messages you share with others will also be read by individuals stopping by the pages of your friends. That was the case with what I wrote, above. I received a lovely message from another friend in that community, who had read the message I left for someone else. Here's what she wrote to me:

Jim here... Recently, a commenter on this blog, Lannette, mentioned being a cardiac rehab nurse. For some reason, reading this set my wheels spinning in various directions, among them onto the topic of meat consumption in the world. To begin, I'd like to recap something I'd said in response to her:

... it *astounds* me how people joke about heart health where I work. People around here routinely return from medical exams and actually adopt rather mischievous grins when they reveal how high their bad cholesterol levels are. It's like they're saying, "I know meat and dairy are bad for me, but I'm going to keep on eating it anyway. Isn't that funny ??!!!" Ummm, no. It's sad. They laugh it off as though there could be no possible future reckoning for them. It's reminiscent, IMHO, of Dr. Viktor Frankl's book "Man's Search for Meaning," in which he describes a psychological phenomenon he termed the "delusion of reprieve." For anyone unfamiliar w/ that, the term describes the phenomenon via which those faced with certain death (or near certain death) mentally construct some way out of it. They are deluded into believing that they'll have a reprieve from the inevitable. So, it's exactly the same to me -- these people see the heart attacks coming. They simply refuse to do anything about it, refuse to change their habits, deny what their blood work says to them. Why? Because they think "I'll be okay. Sure, this leads to heart disease in most people, but not in *me* because I'm a strong guy, I'm macho, I'm not as fat as some other person here, etc." Mostly, it's the meat, I think. It's got a powerful hold on our society...

So, today I wanted to write a little bit on the topic of meat consumption. This is an enormous issue, in my opinion. If you're reading this, it likely means you're already at least a vegetarian, so I do not need to quote you any saddening statistics on the horrors of the meat industry. In fact, before writing this, I decided to visit the PETA web site quickly in order to glean a few slaughterhouse facts. But, in no time, I became markedly depressed, so I'll largely avoid focusing on specific negative imagery here.

What do you do when you spend the night or week-end at someone's house and they're not raw. Do you take your blender and all that

Super question, Joanna!? I'm sure you also have a great answer for this. I think I do, too, but it's probably more complicated than a lot of people would like.For me, the factors that complicate the "travel to non-raw households" issue include, but are not limited to:

"Hey there... I know you have a daughter about the same age as mine. Recently a friend at school told [my daughter] about the things animals go through to become our food and it has sickened her to the point where she wants nothing to do with meat except 'maybe' fish sticks.I'm so not against this in any way but my concerns are her eating enough other foods to balance out the vitamins and nutrients she got from meat so that it doesn't affect her health or learning development."

Above is part of a letter Jim received from a Pure Jeevan member. The letter was really three separate questions about the raw food diet in regards to (1) nutrition and development, (2) financial stress, and (3) group living. Since my response was getting quite long, Ive split up the questions and answers. Below is my response to the nutrition and development concern. Tomorrow, Ill address financial stress and group living when eating a raw food diet.


Every day I receive countless emails filled with questions about the raw food diet, my own success with reducing nearly 100 pounds and regaining health, and pleas for help by many who feel like they've hit bottom and there's no way up. Some emails have me in tears, because I can completely relate to what many of you are going through. I feel your pain, frustration, desperation.

One thing I've always been good at is listening, truly listening to what others are saying (and being an empath allows me to know what some are saying, even when they many times aren't verbalizing it). Another thing I've always been good at is intuitively knowing how to help others who are asking for advice. Jim used to joke that he wanted me to go into business running an advice column because ever since he's known me, I've been the person everyone comes to for help and advice. So, when I receive so many emails asking for help, it feels natural for me to reach out and connect with those needing help. It's what I do best well, that and spreading love!

To help keep all of you inspired, we ve asked some

remarkable individuals to share their raw food stories with you. Enjoy!

There's SO much to celebrate lately! Check it out:

Our dear friend Robin (aka Rawbin) celebrates her birthday today. We created a fun video for Rawbin, who has the ability to make anyone laugh! Rawbin blogs here and you can read her "My Raw Story" installment here.She's also the east coast Raw Spirit Festival representative. (RSF east happens August 29-30, 2009 in Maryland. More info here.)

Welcome to Makin' It Monday, Guest Raw Chef edition. Today, Dave Sokulski of www.BirchCenter.com and www.FoodUnderFoot.com gets a little silly while making some delicious raw cacao treats! Enjoy the video:

Jim here... I was listening to a radio commercial the other day that promised to reveal the "secrets that credit card companies DON'T want you to know." You hear that kind of rather manipulative marketing all the time, right? It's a psychological thing, I suppose -- filling your mind with intrigue almost instantly. My credit is pretty decent, but I was thinking, "Wow, I wonder what those secrets are?!" We humans are curious creatures, aren't we?

But then I started to laugh to myself, imagining a raw foods radio spot adopting that technique. "Buy our special report and learn all of the Secrets that Raw Foodists do NOT Want YOU to Know!!!" And then I laughed some more. Know why? Because, when you think about it, there are absolutely, positively NO secrets raw foodists don't want you to know! Isn't that stunningly cool? In fact, the entire message of the movement is conveniently included right there in the words "raw foods." It couldn't be simpler -- the cure for what ails so much of the planet, neatly summed up in two words.

The other day I made a recipe from "Rainbow Green, Live-Food Cuisine" by Dr. Gabriel Cousens. I modified his recipe a bit and what resulted was amazing. Perhaps the original recipe tasted even better, but this is what I did with it.