Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Mmmmmmmmm! ?I'm sitting here at my computer eating the Best Organic Fuji Apple Ever. Don't believe me? ?Here's a picture of the apple I'm eating right now:

Looks dee-lish, right? ?(Okay, so maybe it's not the most appetizing pic in the world...) ?Anyway, one interesting thing about this apple is that I bought it (a whole big bag of them, actually) because it was so cheap. (I'm on a relatively tight budget these days.) ?But, if it was so cheap, how could it be so tasty? ?(And organic, too!) Well, that's where the basic law of supply and demand come in. Whenever a crop is at the peak of its season, the supply rises considerably. Instead of the store receiving X number of bushels of apples, they receive 5X or more. So, they slash prices to move that kind of volume.

On this lovely Valentine's Day, I am focusing on how thankful I am for LOVE! I'm not into the whole this-is-the-day-you-are-supposed-to-show-love thing, though. I think love is something that should always be around, felt, and shared. Every day is a new day to express the love you have in so many varied ways, why hold it back for one special day a year?

Our weekend is going to be filled with Spring cleaning. Many may not think of any type of cleaning as fun, but there's something special about Spring cleaning. Maybe it's because when we do Spring cleaning in our home, we tend to make it a family event. When we do things together as a family, even though there may be a little bickering here and there, but for the most part we have fun. There's something truly rewarding about working together as a team for something that is going to benefit everyone.

Well, Wendi and our daughter, KDcat, are headed out this evening on a train for their cross-country tour. They didn't seem so sad to leave ... maybe it's because of the bounty they're taking with them! Check it out in the banner above as well as the snapshots below! (I've included a list at the end of many of the products.)

Natural Zing has been Pure Jeevan's favorite online source for all of our raw food supplies. They have been very supportive of Pure Jeevan for over a year, and they continue to amaze us with their love and generosity. You'll be hearing more about Natural Zing during the tour, because they're Wendi and KDcat's official snack sponsors for the trip!

As this is a holistic web site, it's important that we take time every so often to feature pieces on other aspects of human health besides diet. So, today's subject is unrelated to raw foods, but is directly related to your health. (Don't worry: We'll get back to raw foods on Monday!)

Today I want to share a super-valuable lesson I learned when I was just 21 years old. Back then, Wendi worked within the advertising department of a large newspaper. She helped me meet the paper's photography editor who, in turn, approved an internship for me during my senior year of college. So, several days per week for one semester, I hung out with professional newspaper photographers. It was a lot of fun -- and with real darkrooms, too (as this was way before the age of digital cameras).

This is Part II of a two-parter on raw food restaurants. Yesterday, we listed a half-dozen challenges that one might face when opening a raw restaurant. Today, we're focusing in on the more enjoyable side -- the potential advantages that opening raw restaurants offer over their cooked-food counterparts.

Let's dive into it... Here are six things we believe are advantages!

Jim here... I'm back from Raw Spirit Festival East with roughly 4 Gigs of pictures and videos to sort through, as well as 17 pages of handwritten notes about my rawsome experiences. So, tomorrow, I'll begin the task of sorting through it all and posting all sorts of fun stuff (photos, videos, and tales of adventures).

For now, all I'll say is that Rawbin Anderson, RSF East Manager, did a spectacular job in orchestrating the whole event. Here's Rawbin:

Welcome to Day One of "Dressings Week" here on Pure Jeevan. After finding out that KDcat took it upon herself to film a segment of "Makin' It Monday, Guest Raw Chef Edition," I decided that we should probably spend an entire *week* focusing on salad dressings.

Today is Wendi's Birthday, so please join me in wishing her all the best for the coming year! Since this was our first year in Portland, just an hour-and-a-half's drive to the Pacific, I'd known for ages what we were going to do to celebrate Wendi's birthday -- a picnic at the beach, of course!

A few days ago, the weather reports for the central Oregon coast cities unanimously agreed: Rain! ?But, after living here for a few months, one learns that a forecast of rain *never* means that it's going to rain all day long. Rather, it just means that it'll likely rain at some point, or at many points, in a given day. The rest of the time, it could very well be perfectly sunny outside!

We're super excited to devote the rest to the week to featuring a variety of answers to the question "Are Raw Foodists Crazy " If you're just now tuning in, please read the back story and introduction to this, as posted yesterday. ?But, for now, let's get on with posting a few responses. We have at least 10 different ones to share this week, from a number of friends of Pure Jeevan. Some are short, humorous quips, others longer essays. Enjoy!! :-)

Ever since developing a personal conviction a few years ago that following a raw vegan existence was the best lifestyle for me, I've lived somewhat in conflict with the day-to-day corporate business environment in which I make my living at the moment. As we've directly stated many, many times, we're in the process of changing all of that. But, making such a huge change takes a long time because careers are in many ways very anchoring. We may write more about that process because it's true that going raw (or, really, adopting any kind of diet outside of what most other people eat) can lead to significant changes in your life. Between Wendi and me, I think we've gone through pretty much all of them, and there's certainly value and relevance in sharing most of those things here. Today, though, I thought I'd share what I call my "$75 Salad Story."

In the business world, "networking" is among the more prevalent activities anyone does. It's pretty much always going to involve food , right? It's always a breakfast briefing, meeting a client over lunch, or attending a dinner party (complete with a cocktail hour). ?The deck is more or less stacked against you at these things because, let's face it, they're usually set up to provide what most people perceive as a pleasant experience. And, quite often, that means a certain degree of culinary decadence / indulgence -- invariably at venues that have never heard of raw chocolate or raw apple pie (which, to me, is 10x more appealing and exciting than the ubiquitous "chocolate fountain").