Jim here again... What do you think of that montage of vintage cigarette advertisements ! Knowing what we now know about cigarettes, it's tough to believe that such ads could have existed only 50 years ago, but the campaigns were real. Did doctors actually see no harm in cigarettes? Were there no pulmonary specialists back then who thought that habitually inhaling smoke might not be such a healthy idea Who knows... ?As I like to believe when it comes to doctors, even though they're quite oblivious to the harmful effects that chemicals have on our bodies, they do seem to mean well (in their own deluded ways). So, I don't hold it against them so much as I now hold it against individuals to think for themselves and challenge healthcare practitioners.
In any case, whether or not there is an advertising campaign attached to a new consumer product, it stands to reason that when a product is introduced into the marketplace, manufacturers should have a responsibility to ensure that the product is safe, and consumers should likewise have a reasonable expectation that the product is safe. Only, it doesn't always work that way, does it?
Here's a picture I took at Portland's Saturday Market last week. We've been pleasantly surprised to find that artichokes grow rather well here in the Pacific Northwest. We don't recall seeing them much back East, but many of our neighbors grow them (both for the artichokes and, I suspect, as ornamental plants).
I suspect that some raw foodists tend to overlook artichokes because they're so traditionally linked with the image of something steamed, stuffed with breadcrumbs, and drizzled in butter -- so, "cooked," "breaded," and "dairy" all together in one recipe! Being half Italian, I grew up eating them this way. My mother almost never said "artichoke"; she always called them an Italian word that sounded like "ga-GO-che-lee." ?She made them just a few times per year, and they were always a huge treat (and we'd often fight over the hearts -- by far the best part!).
I received an email from one of our lovely Pure Jeevan family members. Joanne is subscribed to our mailings and she received the ice cream cake recipe I had created for Jim back in January. Well, take a look at what she did with the recipe! It's LOVEly!
Hi Wendi!I took Jim's birthday cake recipe to the next level.

Jim here... I was listening to a radio commercial the other day that promised to reveal the "secrets that credit card companies DON'T want you to know." You hear that kind of rather manipulative marketing all the time, right? It's a psychological thing, I suppose -- filling your mind with intrigue almost instantly. My credit is pretty decent, but I was thinking, "Wow, I wonder what those secrets are?!" We humans are curious creatures, aren't we?
But then I started to laugh to myself, imagining a raw foods radio spot adopting that technique. "Buy our special report and learn all of the Secrets that Raw Foodists do NOT Want YOU to Know!!!" And then I laughed some more. Know why? Because, when you think about it, there are absolutely, positively NO secrets raw foodists don't want you to know! Isn't that stunningly cool? In fact, the entire message of the movement is conveniently included right there in the words "raw foods." It couldn't be simpler -- the cure for what ails so much of the planet, neatly summed up in two words.
Yesterday we began a discussion of adding protein powders into your diet (for those who feel that they want or need to do this). One of the easiest ways to get this powder into your body is to add it to your morning smoothie. ?Now, if you're not into the habit of having a morning smoothie, step #1 is to get into that habit. ?(Actually, I don't just "have" morning smoothies; I thoroughly enjoy them!)
Now, you'll notice that smoothies made with protein powder taste quite a bit richer than what you might be used to. So, I want to start with a smoothie that I found to be somewhat light tasting. In fact, I'd even call it "The King" of smoothies. ?:-)
Read more: Protein Powder Smoothies Part 2 of 3: The Blue Hawaii Smoothie
Did you know that approximately 70% of your muscle, 80% of your blood is water, and 85% of your brain is made up of water? When we are born, we are nearly 90% water by weight, and as we age we lose more and more water (think of a grape slowly shriveling up into a dried raisin).
If you consume 100% fresh raw foods (with none that have been dried or dehydrated in any way), your body is receiving the cleanest, most pure water possible and you probably don't experience a lot of thirst. The less fresh foods an individual consumes, the more their needs for water increases.
Jim here... Since we posted Wendi's two-part series on pasta-making techniques (part 1, part 2) last week, I thought I'd follow up with an additional novel use for the spiralizer -- super-delicious, blazingly fast, ultra-low-fat sweet potato chips! We've done some really great things with sweet potatoes before. (Anyone signed up as a member of the Pure Jeevan family has likely already received our prized sweet potato pancake recipe.) But, these chips are amazing because they satisfy that unmistakable urge for crunchy, healthy snacks -- and in record time. Friends, if you have a dehydrator and sweet potato on hand, you could literally be enjoying these things in under three hours. So let's get going!
As Wendi demonstrated in the videos last week, you can easily make "rounds" using the spiralizer by simply making a vertical slice throughout your vegetable prior to placing it on the spiralizer. So, if we were looking down at the sweet potato, the cut (which goes all the way down the length of the vegetable) would look like this:
Read more: Super-Delicious, Blazingly Fast, Ultra-Low-Fat Sweet Potato Chips!
Jim here... This post is for anyone who has turned to raw foods in an attempt to become healthy -- to lose weight, lower cholesterol, to lower blood pressure, to beat diabetes, or perhaps to overcome something even more serious. Let me ask you something (rhetorically): Have you ever, in your journey toward optimal health, looked at someone else -- someone else who eats "worse" than you do, yet who appears outwardly more healthy -- and thought, "Why is it so hard for ME and yet so effortless for that person "
Have questions run through your mind such as: ?How can that other person eat all of the wrong things, and yet look healthy? ?Why is it that I eat better than most people, and yet I'm the one facing a health problem Why is it that some people go raw and their issues clear up so quickly, and yet here I am still not feeling and looking 100% healthy? Why is it that physical health is not always bestowed on those who really deserve it?
Hi everyone. Did you miss me on Friday? Was your entire day absolutely hinging on evaluating the quality of the raw salad dressing recipe that you very rightly expected to see demonstrated right here? ... and then I posted nothing at all! Well, missing one day isn't so bad, really. I think it's the first one I've missed since Wendi stepped away from the blog temporarily. Anyone want to guess what happened? ... Yep, a nasty case of the flu took me down!?
O, my raw friends, I thought I was a goner Friday -- thought for sure I had th' deadly swine. But, being the resilient, nearly infallible raw foodie that I am, I totally kicked it's porcine rear end, and am now supercharged and ready to rock and roll once again here on Pure Jeevan's blog!
Read more: One for Lucy: Raw Thai Coconut Curry Salad Dressing!
I've been holding on to some things to share here on the blog, and today feels like a good day to share this particular inspirational gem, below. I hope it speaks to some of you in a way that brings about a deeper love for yourself. Many times I have a feeling, based on emails I receive, that I love some of you more than you love yourselves (and I deeply love all of you). That's okay, though. Your time will come to blossom into the self-loving individual that you know you are at your core. Perhaps today what I share will trigger a deeper sense of self-love for you, as it did for another friend.
Back in October, a friend in an online raw community sent me a message about how she was having a tough time with cravings. I responded to her, as follows:
... You CAN do it, too! For me, it took finally loving myself to make the change. I had to KNOW that NOTHING was going to stop me from loving myself. And loving myself meant never putting harmful things into my body EVER AGAIN! So, once I made that decision, I moved forward. I'm not saying I didn't have cravings, but I loved myself through them! ...
Many times in the online communities, the messages you share with others will also be read by individuals stopping by the pages of your friends. That was the case with what I wrote, above. I received a lovely message from another friend in that community, who had read the message I left for someone else. Here's what she wrote to me:
Happy Navratri!
DAY 1: