Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




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Jim here... A few months ago, I'd posted an article here on the topic of Cognitive Dissonance. This theme seems to crop up from time to time in questions people ask about the raw foods lifestyle. For example, one new raw fooder recently posted a question in a raw foods forum asking whether other raw foodies had reached a place in their lives at which things changed so much that they felt as though they were living a contradiction. Because this struck home for me, I'd like to reiterate my response, somewhat edited, below.

To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!

Jim here... As you're probably aware, Sunday marks the summer solstice here in the northern hemisphere. While the Pure Jeevan family certainly includes many raw foodies living in the southern hemisphere (*nods to our friends in Oz and beyond currently heading into winter*), the majority of our readers will equate Sunday with the official kick-off of much longer, much hotter days. So, we'd like to provide some topical, tropical inspiration for you.

How do you feel about heat Personally, I used to *hate* it. I thought I knew what real heat was, too, having grown up in St. Louis where the summers can be brutal. But, Wendi and I traveled to India once (so far!) and, wow, THAT was real heat. I clearly remember standing on an airport tarmac in a place called Trivandrum, just 8 degrees north of the equator, almost in shock over how hot it was there.

According to Mike Adams of NewsTarget.com:

"Many Florida oranges are actually dipped in an artificial orange dye in order to make them more visually appealing. It's the same dye that's been banned for use in foods because of cancer risk."

Over the weekend, we visited the spectacular Oregon Country Fair in Eugene and, once again, experienced a joyful and overwhelming sense of recognition that we're living in a place where people are much more accustomed to just being themselves.

Personal expression and nonconformity are so valued here that one becomes quickly enamored of the whole ambiance, which could well explain why more people come to Oregon than leave. The region seems to represent, to many, a chance to finally discover and explore an identity perhaps not completely free from outside influence, but at least free from the undesirable influences that society elsewhere seems to insist upon. Or maybe I'm misreading it all and providing just one of many interpretations.

I knew right away that I would be filing this under our "Fun-filled Friday" bannner. Finding pawpaws is a huge treat! They're surprisingly little-known, and also very surprisingly tropical in nature. Who would think that something this delicious and exotic-tasting would thrive in so much of the non-trpoical world!? In this video, you'll learn where to look for pawpaw groves, how to identify a pawpaw tree, and what pawpaws look and taste like.

We don't always announce birthdays of friends and family here. But this particular individual is an integral part of the raw food community and we want you all to meet her!

Today is the birthday of the radiantly beautiful Penni Shelton! For those of you who don't know Penni, she's an incredible woman; she's got a heart of gold and is filled with love and compassion. She has been a loving friend of Wendi and member of the Pure Jeevan family for a very long time.

For the past twelve years I've been doing some monthly freelance work for a nonprofit company. I've done other work in addition to the work for this company, but for the past few years I've solely been working with them. The work is sweet---straight-forward desktop publishing for a legal advertising publication. I don't have to read, write, edit, research, or anything else---simply format the pages. The pay is great, too!

Well, I just received a call a few minutes ago notifying me that the publication will no longer be printed. I'm overjoyed for the trees---I wish all publications would go digital. However, since it's going digital, they won't be needing my services much longer.

This is the first installment of a new series that we plan to run occasionally here on the Pure Jeevan blog. The series is called "Raw Foods 101" (the same name as our free eBook that has now been read by more than 5,000 people around the world!). Raw Foods 101 will become the latest addition to our category list (available along the right side of our sidebar). In time, clicking on Raw Foods 101 will deliver a plethora of raw food tidbits.

So, where should we start? ... How about the topic of soaking nuts and seeds ! This is a question that comes up repeatedly in emails sent to Pure Jeevan.

There's SO much to celebrate lately! Check it out:

Our dear friend Robin (aka Rawbin) celebrates her birthday today. We created a fun video for Rawbin, who has the ability to make anyone laugh! Rawbin blogs here and you can read her "My Raw Story" installment here.She's also the east coast Raw Spirit Festival representative. (RSF east happens August 29-30, 2009 in Maryland. More info here.)

We've got three incredible posts coming your way this week, and we're going to get started right here and NOW with a one-hour interview with the incredible Kevin Gianni. As most of you know, we postponed our RV Tour recently.As part of that, we'd planned to stage a fun event related to the All Raw Directory.We'd planned to air this interview with Kevin (conducted back in December 2008) for that event.

Fast-forward to today and we realize that, like our raw RV Tour, our All Raw Directory promotion will have to wait. It's funny how things trickle down like that. But, all is not lost. This is still an incredible interview -- and guess what ! It's only part one of a two-part interview, as well as a special super-fun surprise we'll be announcing on Friday. We promise: No one in the raw food community will want to miss Friday's post. All we'll say now is that it's a truly unique, limited opportunity unlike anything you've seen here before! Trust us: You couldn't possibly guess what it is!