Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Hi everyone! Jim here with a really special treat for you today. I'm interviewing our friend Joe Prostko, who we've known for a good year or so through the Pittsburgh raw food meetup group. You may remember Joe from our cacao pod video a while back.

We just had a big raw food potluck costume party here, and Joe showed up as an Oompa-Loompa. At first, I admittedly did not get the deeper part of this joke. I simply thought it was a novel costume because it was a character from the Willie Wonka book / movie. Later, however, it really sunk in, as I decided to flip through the Willie Wonka book to read up on Oompa-Loompas. Here's a quote from Willie Wonka author Roald Dahl:

Have you ever heard about mono meals? When I first did, it sounded like such a great idea. When you eat a mono meal, you eat one item (and only one item) for the entire meal. Eating that way is supposed to be very cleansing and it gives your digestive system a rest from processing different types of foods at the same time. Supposedly there is a boost in energy, as well, since your digestion isn't taking up so much energy.

I recently received an email asking for advice from one of our Hindu readers, asking what I could recommend as far as light eating during the nine-day Indian festival of Navratri. Navratri is traditionally a time of fasting for nine days, however in modern society most Hindus no longer fast. Many do, however, pay more attention to their diets, and they try to eat lighter meals that do not contain animal products. Since our reader is just starting his exploration into raw foods, I didn't want to offer him advice that would make his nine days of Navratri difficult.He recently purchased a Vitamix, so I suggested that he make a lot of smoothies, since he has been enjoying them so much.

Jim here... I'd like to mainly talk about organics today, but thought I'd wrap that subject into a longer, rather quirky piece on ranking produce on some sort of a scale that would indicate how awesome (or awful) it is. See what you think...

Have you ever thought of arranging produce into a sort of "heirarchy of quality"? Well, I'm not going to attempt to do that here, but I would like to discuss the concept for a moment in order to at least explain what I'm getting at. While I've not yet attempted to do this exercise, I nonetheless occasionally envision a large chart or something that conveys my feelings about how I personally rank the quality of fruits and vegetables I put into my body. This all probably sounds vague, so let me share some examples.

Correction: I said "Lenuria" a number of times in this video, but it's actually Lunaria! In any case, we wanted to share some additional description for this plant. Here's a quick paragraph from Wikipedia:

Lunaria is a genus of flowering plants in the family Brassicaceae, native to central and southern Europe. It includes two species, Perennial honesty and Annual honesty. They are widely grown as ornamental plants in gardens, and have become naturalised in many temperate areas away from their native habitat. In the language of flowers, it means Sincerity and Forgetfulness. ...The common name "Honesty" arose in the 16th century, and it may be due to the translucent seed-pods which are like flattened pea-pods and borne on the plant through winter. In South-East Asia, it is called the "Money Plant," and in the United States as "Silver dollars," because its seed pods have the appearance of silver coins.

Jim here... We're at an interesting juncture here at Pure Jeevan. For the moment, we're still living a little more "in the box" than we plan to in the near future. One example of this is my personal excitement about Fridays. Oh, I suppose Fridays will always seem special to me somehow. But after years of the corporate routine, Friday remains the most welcome weekday.

Friday signifies the end of the five-day stretch during which most people do whatever they happen to do to pay the bills, to keep (raw!) food on the table, and a roof over their heads. While I know of and admire many people for whom the work week is generally meaningful and rewarding, I suspect that the majority of people go through it simply for the money. Sure, many "like" their job (or, perhaps more aptly, "don't hate it"), but I have met too few who absolutely love their jobs. (Come to think of it, I've met quite a number who actually do hate their work!)

On March 1st we started a Juice-a-Day Jamboree, to challenge ourselves (and our readers) to include more fresh juice into our diets. We knew we weren't ready for an all-out juice feast, but a juice a day seemed like something we could commit to in our daily lives. So, the Juice-a-Day Jamboree was born. We've been posting periodic updates on our original post about the Jamboree, but figured we'd post periodic juice updates in the main part of our blog, as well, to encourage others to add some more fresh juice to your diets, as well.

We've missed one day of juice since we started the Jamboree. Our original goal was to have our juice first thing in the morning, but we weren't always successful with that. So, we told ourselves that any time of the day is fine, but if we can start the day with a juice we'd prefer it that way. The changes we've been feeling are more pronounced when we begin the day with fresh juice, rather than when we have our juice later in the day.

After so looooong, the much-awaited Episode 6 is here of "Know Your Food"! Aren't you thrilled? Well, WE are. We're fantastically excited to announce that we have SIX thrilling new eipsodes "in the can" (as we film buffs like to say). So, here's the first of those six, in which your humble nutrition researchers reveal the hidden secrets of cacao, that delicious tropical ambrosia that opens your heart like nothing else. So, grab a raw chocolate snack of your choice and curl up in front of your favorite flat screen. Here's the vid:

Whoa, what'd you think of the "Monkey Brains" scene ! Have we finally used EVERY SINGLE hoaky feature of the Windows Movie Maker software? (Don't answer... Those were rhetorical questions.) In case you couldn't read some of the nutritional information, here's a summary of the key components of this delicious bounty from the Earth's equatorial regions. Raw chocolate contains:

In one daily newsletter that Wendi and I subscribe to, there was a discourse recently about being right -- but being right for the wrong reason. I've long been interested in that concept; it's fascinating, when you really think about it -- like getting credit on a test for an answer you guessed at, or knowing how to say something in another language but not knowing what it means. Along those lines, I'd like to share some personal opinion with you.

One of the common pro-raw arguments is that it's a calorie-restrictive diet and thus healthy because it limits our caloric intake (a regimen widely associated with extended lifespans in scientific literature).If you consider that a pound of greens or veggies has about 100 calories (generally speaking) and a pound of fruit has 300-400, imagine the incredible amounts of food you could ingest daily and still be considered calorie-restricted (as compared with the recommended number of calories for your build and lifestyle)!

Since our child was exposed to a large variety of vegetables and fruits at a young age, she has always enjoyed consuming them in myriad ways. When children's exposure to fruits and veggies has been limited, however, they don't always like consuming things that are so different from what they've grown accustomed to eating (and this many times carries into adulthood).

It's vital that children be exposed to a variety of foods, as often as possible, while growing up. For the vast majority of children, however, that has not been the case. Packaged, processed, and fast foods are a standard part of our society; we don't think twice about serving such foods to our children. Everyone is doing it, it's affordable and convenient, and they like it!

As promised, here's today's herbal installment, a video on Oregano Oil! Verdict: It's strong, for sure, but it's not as bad as I thought it was going to be!

Jim here...As vegans and vegetarians, we're familiar with what we believe is quite a lot of misinformation regarding our lifestyle. However, we've done the research and, for example, know how we get our protein (always a concern received from others), know the stats on B12 deficiency (another concern often cited by mainstreamers), and know our answers to other issues such as where we get our minerals from and whether we consume processed foods and sugars. Bucking the mainstream conventional wisdom emergent from within a world dominated by the Standard American Diet, we live defiantly as healthy examples of our chosen path. But, is there any wiggle room as far as what is and isn't healthy (for us, and for everyone)? What about some of the things that everyone "knows" is bad for you? With questions like those in mind, here's something unusual -- a full post developed from a simple Facebook update. (You are friends with Wendi and me on Facebook, right ) Yesterday, I posted the following:

Think of something that you think is bad for you, and then go to Google & type in "benefits of [that thing]" and see if there is a web site that is promoting that thing. I just did this for "caffeine" and read some thought-provoking ideas (that might all be utter BS, but are interesting nonetheless).