Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Here's a picture I took at Portland's Saturday Market last week. We've been pleasantly surprised to find that artichokes grow rather well here in the Pacific Northwest. We don't recall seeing them much back East, but many of our neighbors grow them (both for the artichokes and, I suspect, as ornamental plants).

I suspect that some raw foodists tend to overlook artichokes because they're so traditionally linked with the image of something steamed, stuffed with breadcrumbs, and drizzled in butter -- so, "cooked," "breaded," and "dairy" all together in one recipe! Being half Italian, I grew up eating them this way. My mother almost never said "artichoke"; she always called them an Italian word that sounded like "ga-GO-che-lee." ?She made them just a few times per year, and they were always a huge treat (and we'd often fight over the hearts -- by far the best part!).

Jim here... Just a brief, fun post for the weekend... We just saw the movie Scott Pilgrim vs. the World a few days ago. ?It's a great movie, for many reasons. But, vegans will get a real kick out of one scene involving a character named Todd Ingram, who has super powers. ?Why? ?... Because he's a vegan! ?We won't spoil the scene, though. But, if you're a vegan, or know a lot of vegans, you should get a pretty good laugh from this! I think they nearly had to throw Wendi and me out of the theater, as we were laughing so hard (especially Wendi). ?Enjoy. :-)

What's Valentine's Day without a little "Smooth Love," right ??Here's how we created this simple, creamy delicious, smoothie:

  • Start with the water and flesh of one young coconut. We had one left over, still nice and fresh, from our recent trip to the Florida Keys (more raw food videos and posts coming soon from that trip!).
  • Add three to four oranges, peeled (and de-seeded if necessary)
  • Add two to three large bananas
  • Add 12 ounces of frozen strawberries (or to taste)
  • Add a small handful of raw almonds
  • Add a bit of raw agave nectar or a few dates, if you have them.

Blend in your high-speed blender until smooth ... and share with a loved one! Happy Valentines Day, everyone!

Jim here... Here's part two of a video of Wendi showing how to make raw pasta. (If you did not view part one yet, click here to go there now.) She, with the help of her friend Melissa (of Food Under Foot), prepared a beautiful platter of pastas and some sauces that we all enjoyed when I returned home yesterday for lunch.

We hope this video shows you even more how fun and delicious eating raw foods can be!

We get asked from time to time about whether we like to use protein powders and, if so, which brands we like. As you'll no doubt notice after getting into raw foods for a while, raw foodies (just like quite a lot of health-conscious people) often get into various powdered food additives. Some purists are against their use, of course. But, we're not so dead set against them. We do, however, believe that, if you're going to put something into your body as part of a health program, you should be conscious about it.

A few months ago, Wendi decided that she wanted to add some protein into her diet in the form of a protein powder. She did quite a bit of research at the time into the various brands available, charting out which ones were raw, which ones had various ingredients, and so forth. It was a fairly in-depth study, done for personal reasons unrelated to Pure Jeevan's blog articles. So, we never mentioned it before.

Ever since developing a personal conviction a few years ago that following a raw vegan existence was the best lifestyle for me, I've lived somewhat in conflict with the day-to-day corporate business environment in which I make my living at the moment. As we've directly stated many, many times, we're in the process of changing all of that. But, making such a huge change takes a long time because careers are in many ways very anchoring. We may write more about that process because it's true that going raw (or, really, adopting any kind of diet outside of what most other people eat) can lead to significant changes in your life. Between Wendi and me, I think we've gone through pretty much all of them, and there's certainly value and relevance in sharing most of those things here. Today, though, I thought I'd share what I call my "$75 Salad Story."

In the business world, "networking" is among the more prevalent activities anyone does. It's pretty much always going to involve food , right? It's always a breakfast briefing, meeting a client over lunch, or attending a dinner party (complete with a cocktail hour). ?The deck is more or less stacked against you at these things because, let's face it, they're usually set up to provide what most people perceive as a pleasant experience. And, quite often, that means a certain degree of culinary decadence / indulgence -- invariably at venues that have never heard of raw chocolate or raw apple pie (which, to me, is 10x more appealing and exciting than the ubiquitous "chocolate fountain").

Below are two variations of the same issue: I'm too tired and don't have enough time to be healthy. The irony, of course, is that the more raw foods you eat, the more energy (and therefore time) you have!

By the end of the day I am so exhausted I'd rather not eat than go in the kitchen & try making something raw.

How do I stay raw with all the food prep and my lack of time and life's pressures

Happy Navratri!

You haven't been hearing much from me (Wendi) lately, for a variety of reasons. Over the next few days, I'll be celebrating Navratri and posting here on the blog at the end of each day. In my posts, I'll be sharing some of what has been going on with me and why you haven't seen much of me around, as well as comments on my celebration of Navratri.

Hey there, everyone! Thanks for visiting Pure Jeevan. We want our welcome article, for now, to be this article on Vitamix blenders. There are certainly a few essential elements (e.g. good knives, cutting boards, a good food processor, etc.) to any raw food kitchen, and one of them is an awesome high-speed blender. Yes, there are many great blenders in the world, and yes there are a few decent top-of-the-line models on par with Vita-Mix. But, at the end of the day, our recommendation is the Vita-Mix (and yes, it's better than Blendtec, in our view). Here's a crazy video Jim did a while back for a Vitamix contest:

Note: That "free shipping" code, below, is no longer active. We'll let you know when we get a new free shipping code. For now, we hope you enjoy the video. :-)

We purchased ours 15+ years ago, and have subjected it to at least daily use (if not many times per day most of the time!) -- and it's still going strong. If you don't understand why a Vita-Mix is different from even a high-end blender from a department store, it's basically the sheer power. These things can pulverize pretty much anything -- time after time, without blowing out the motor. For example, you can make ultra-thick, healthy, raw ice creams day after day all summer long, and the machine will keep on working for years (and, in our case, we're almost ready to say "decades").

We used to be an affiliate w/ them, and are reapplying to be one. For now, we hope you like the video, above.

Today is my birthday!!! I have always loved birthdays---my own, as well as those of my friends and family members. Some people don't make a big deal out of birthdays, but I think they are super special! For me, celebrating a birthday isn't about the cake and presents; it's about the focused attention that is given from one person to another.

It's day three and all is going okay. I seem to have a bit more energy since it's not all being sapped trying to digest complex meals. The last time I did mono mealing, I received countless emails from Pure Jeevan members who were concerned I was doing something unhealthy. Eating simply for nine days, however, is not unhealthy.

Did you know the body doesn't need a full range of vitamins and minerals at each and every meal? Somehow many of us were taught that each meal needs to be a complete balance of vitamins, minerals, proteins, fats, carbohydrates and that just isn't the case. What the body needs is a well-rounded diet, overall, to be in a balanced state. If, over the span of a month or two, you've consumed a variety of fruits, vegetables, nuts, seeds, and sprouts you will find that you've met just about all of your nutritional needs.