Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




What better way to start our Fun-Filled Friday than by celebrating Jim's birthday ! He worked for half the day and now he's home for a long weekend. So far we've had a nice lunch (cashew/macadamia cheese with red peppers and celery) and birthday pie (mango and pineapple!) after singing "Happy Birthday" to him! This evening we'll have veggie stir-not-fry, since that's what Jim has requested. I prepared it earlier and it's in the dehydrator to marinade and get a bit warm.

Wow, so much happened in Chicago that it's taking literally weeks to show it all to you!? But, hey, it's also a lot of fun to share this stuff. Wasn't that a great talk yesterday with Kathy and Danny Living !? If you haven't seen it, definitely scroll down and watch!

Here's another one for you. Meet Hatice Yavuz, co-owner along with Chef Mehmet Ak of Cousin's Incredible Vitality, another great raw destination in the Windy City. "Hatice" is a Turkish name, in case you're wondering. The "c" is pronounced like a "j" -- so, her name sounds like "huh-TEE-jay." Our interview with her ran a little long, so I'm going to have to break it into two parts. Here's part one:

Greetings, everyone! ?We've been away from regular blogging for what seems an *eternity*. When we left the airwaves, the raw food world was at total peace with itself -- bliss, harmony, sister- and brotherhood. Aside from rare, gentle disagreements among raw vegans on issues such as whether raw chocolate was mineral-rich or potentially taxing to your body's store of minerals, things were pretty much business as usual.

And then we moved away and took a little time off to regroup .. ?and NOW look at the state of the raw food zeitgeist: (1) long-term raw foodists just about everyhwere are now "eating a little bit of cooked food," (2) an enormous schism has emerged after the seemingly improbable development of many long-term vegans returning to meat eating, (3) informational summits and online meetings have been replaced by debates, and (4) let's face it, the supplements being discussed and sold are getting, well, much *weirder* than ever!

Jim here... Yesterday I promised to hypnotize you, so here it is (below). This is something I published elsewhere long ago, slightly modified. Interestingly, in the original version, I'd made reference to various cooked food items -- for example, describing the smell of fresh-baked muffins as comforting. Well, as pleasant as that smell may be to everyone, I just thought it would be odd to include it here on a blog devoted to raw foods.

I think, by the way, that next week I may post a piece on aroma and how it dovetails with raw foods. I'm sure there are interesting things to write about that topic. For now, I'll simply point you to the funny hypnotism picture, below. While it characterizes hypnotism as a sort of mystical power wielded over another's true will, that's definitely not the case. As you'll see, the text below is really just a very innocent, very calming, relaxing suggestion. Read it seriously and see if you aren't relaxed and happy afterward. Have a great weekend!

Jim here... "Do I Need to Eat a Certain Percentage of Raw Foods to Call Myself a Raw Foodist " This seems to be a common question among some people interested in pursuing a raw and living foods lifestyle. I fielded such a question recently online, and thought I'd recap my own answer here, somewhat edited for enhanced clarity:

I know what raw foodism means. And, if you're here, you probably do to, or at least you're interested in it and know the basics. But, to the mainstream population, raw is absolutely unheard of, totally out of the box -- relatively speaking. So, let's begin by taking a look at who in the world has potentially heard of RAW. Let's start more broadly and then hone in.

April 12, 2008

Today we are doing some Spring cleaning and getting rid of stuff that has been collecting that we don t really need or use. I just finished the bananas (eight of them) and later I ll start eating the oranges that we have. I have plenty of oranges to get me through the day and into tomorrow until we go shopping. I m hopeful that there will be cantaloupes at the food co-op tomorrow. It would be fun to have a cantaloupe day!

How many days do I have left? I guess three? Overall, it hasn t really been all that difficult.

In a recent post we announced that we were interviewed by Rhio for her Hooked on Raw with Rhio radio show that airs on NY Talk Radio (formerly known as Tribeca Radio). Rhio is an amazingly talented woman; we encourage you to check out her Rhio's Raw Energy site that has a lot of helpful information about the raw and living foods lifestyle.

Rhio talked with us about all of the projects we've been working on. She was particularly fond of the All Raw Directory, but she was also thrilled about our cross-country raw food tour and the raw food publishing company that we'll be starting in the near future. She asked us about our successes with the raw food diet, about our daughter, and so much more. If you have the time, we'd love for you to listen to the interview and let us know what you think! It was our first professional interview and we enjoyed it!

Here's a link to check out interviews that Rhio has conducted: Hooked on Raw with Rhio/NY Talk Radio.

Sad Update: Our friend Michelle Pierson, interviewed here, passed away in July 2016 after a kayak accident in Hawaii.


We've spent the past three days focusing on the core subject of critical importance in the raw food lifestyle -- the FOOD! However, as most people will agree, it's also about so more than "just the food." Here at Pure Jeevan, we've always made a point to stress the holistic nature of our philosophy (mind, body, spirit, emotions), and we'll certainly continue to do that.

The Raw Spirit Festivals also do a magnificent job of illustrating this point. While they do offer *spectacular* raw foods and presentations centered around raw foods, you'll also find music, dancing, yoga, and other uplifting recreational activities all day long!

Jim here... Since many people have asked me how she liked the surprise gift, here's a quick, unedited video taken last Saturday on Wendi's birthday. We had gone to the park that evening to hang out and catch some fresh air. I took a few minutes to ask her about her day, and thought I'd share this with you.If I showed you the video of her receiving the gift that morning, I'm afraid all you'd see would be tears all around the dining room table. (We were all rather emotional about it.) So, take a look at this video for now. Wendi said that she wanted to write something here as well. So, that will no doubt be coming soon.

By the way, at the end of this video, Wendi mentions another video of a man we interviewed earlier that day on Wendi's birthday. I was going to edit some of that in, but we decided to run that video here on its own this Thursday because it addresses a question Wendi gets quite often. You'll love that video, as it's a great testament to the power of raw foods. For now, I hope you like the above vid (even though there's a fair amount of dog posterior that I should have edited out - LOL).

For this Take the Time Tuesday, I'm going to do something different. I'd like to share with you some of my friends and family, people I'd be pleased for you to meet in person some day. They are all beautiful people, filled with love.

Take the time to meet...

Some of Pure Jeevan's Friends and Family!?



The birthday girl, Rhia, asleep on her beautiful Nani?

Today we welcome Leela Mata from the Peaceful Valley Ashram (www.LeelaMata.com) for another episode of Pure Jeevan's Makin' It Monday "Guest Raw Chef" edition. In this episode, Leela demonstrates how to make a delicious summertime chutney.

Since Marigolds are seasonal, and likely available only in certain areas, please consider them optional. Perhaps substitute another edible flower of your choice (and let us know if you do!). Aside from making this tasty recipe (which we later enjoyed on a salad), Leela also makes some important points about intuitive eating and intuitive recipe creation. Here's the vid: