Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




This is Part II of a two-parter on raw food restaurants. Yesterday, we listed a half-dozen challenges that one might face when opening a raw restaurant. Today, we're focusing in on the more enjoyable side -- the potential advantages that opening raw restaurants offer over their cooked-food counterparts.

Let's dive into it... Here are six things we believe are advantages!

Jim here... Until our home sells (SOON!!!) and Wendi and I launch ourselves into the world as full-time raw food teachers / lecturers / inspiration providers, I'm more or less stuck in the corporate world during the day. While much of what happens in this Dilbert-esque environment is, as many of you likely know, absolutely meaningless, there is nonetheless the occasional pearl of wisdom to be pried from the clammy jaws of the 9-to-5 world. I was, for example, just reminded of a story I heard at a seminar once. Not surprisingly, the seminar pertained to the art of money making. However, there's another more fulfilling message to it as well.

A large modern newspaper company still uses these ancient printing presses from the 1950s -- huge old monstrosities with enough belts, pulleys, and greasy gearboxes to make any modern-day steampunk enthusiast squeal with delight. One day, not long after the old press manager finally leaves the company, the main press breaks down. Manuals are consulted, technicians brought in, engineers asked to take a peek. No one can bring the beast back to life. But there's a woman on the Internet who specializes in these babies -- and, guess what, she's local! So, they call her in. She listens to their problem and says she can fix it, but it's going to run them $5,000.

Is low fat more expensive? When I was eating a lot of nuts and seeds, in the back of my mind I kept saying, "Someday you'll eat less of these nuts and seeds, and you'll save a lot of money." I really believed that to be true because organic, raw nuts and seeds are outrageously expensive.

For one hundred days, I'm transitioning to a lower fat raw diet. I'm down to fats only in the evening, and for the next ten days those fats will only come from avocados, young coconuts, and possibly some hemp seeds. If I'm not hungry for the fat, however, I'll go without it. That hasn't been the case yet, though. By dinner time I'm ravenous and wanting to eat heavy, dense foods to calm the hungry beast in my belly. Even though I've been including some fats in the evening, I'm eating significantly less than I normally would if not doing this challenge. So, I've been eating more fruits and vegetables to get the calories I normally received from nuts and seeds.

On March 1st we started a Juice-a-Day Jamboree, to challenge ourselves (and our readers) to include more fresh juice into our diets. We knew we weren't ready for an all-out juice feast, but a juice a day seemed like something we could commit to in our daily lives. So, the Juice-a-Day Jamboree was born. We've been posting periodic updates on our original post about the Jamboree, but figured we'd post periodic juice updates in the main part of our blog, as well, to encourage others to add some more fresh juice to your diets, as well.

We've missed one day of juice since we started the Jamboree. Our original goal was to have our juice first thing in the morning, but we weren't always successful with that. So, we told ourselves that any time of the day is fine, but if we can start the day with a juice we'd prefer it that way. The changes we've been feeling are more pronounced when we begin the day with fresh juice, rather than when we have our juice later in the day.

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As we'll show over the course of this week, the Raw Spirit Festival is about much more than just delicious, nutritious raw food. In fact, there's usually so many fun things taking place simultaneously while you're there that it's easy to forget about the foods completely!

I'd been there an entire day before realizing that there was a raw food court on site. (Mostly, I'd been dining on fruit I'd brought along and had stored in a cooler in my tent!). Thankfully, I did eventually discover the food court, and it was really something special. To call it a "food court" is almost demeaning, as that phrase brings to mind bland "mall food" restaurants that serve up mostly fast food fare. At the RSF, you're treated with many delicious options, which can make choosing a place to dine rather difficult!

Hey everyone!? Just one long weekend left for Wendi and KDcat to (frantically) pack for their cross-country roadtrip. Yep, Monday night I'm dropping them on that midnight train to Portland. Wait until you see the spread of trip-snacks they're taking along. (We took some pictures of the raw foods smorgasbord sent by our generous snack sponsor, Natural Zing).

Today, since it's fun-filled Friday, I thought I'd share a little tale of frustration (although meant in kind of a funny way) relating to my own diet. You may have read my mini-manifesto a few weeks ago about my recent quest for simplicity. Well, Wendi and I have both largely maintained that kind of existence for a while now -- especially when it comes to the breakfast smoothies (pineapples galore!) and lunch salads. I have to admit that my energy seems to be trending upward very nicely!

"Only somebody who really takes the time to understand [Pure Jeevan's Salsa's*] potential can then coax it into its fullest expression. Then, I mean, oh its flavors, they're just the most haunting and brilliant and thrilling and subtle and ... ancient on the planet." ~ Miles Raymond in "Sideways" (2004) (*slightly modified).

Jim here... Over the weekend, I'd made a string of videos for Pure Jeevan using my handy-dandy new phone. To my great surprise, when I went to post them to YouTube, they all came out sideways! So, I'm sorry, friends... you'll have to endure (if you so choose) a somewhat disorienting video, below. But, hey, at least it reminded me of that wondrous quote from the movie Sideways! I imagine Paul Giamatti describing one of my own recent creations this way -- a sort-of half-raw, yet still very healthy delight that I like to make sometimes.

My reason for featuring a less than 100% raw recipe is two-fold. First, I'd been discussing transitioning to raw (see yesterday's post). And, adding more raw into your non-raw diet is a great way to transition. I believe that raw sauces are an excellent way to achieve this, as I'll explain in the video. Second, if you do prefer a 100% raw dish, then you can simply replace the beans with something else -- perhaps sprouted beans, or maybe your own invention from the dehydrator.

Wow, could this really mark 800 raw food blog posts ! ?We must be obsessive orthorexic raw foodies to have achieved that level of focused health editorial journalism! Post #800 deserves to be something really useful (not that the others aren't or do not deserve this), so we'd like to pass along a fun idea. I guess all of that talk of Donald Trump yesterday got me thinking about making deals. We make deals with others, of course, but I think we also sometimes can make them with ourselves.

I'm so glad to be out of the corporate business world these days, but I did pay attention while there, and perhaps even learned a thing or two. Today's post is related to that in a way. You see, I was once at a sales training seminar when the speaker advised following a "this job / next job" strategy with clients. What that means in business is that, when you're in the middle of one job working for someone -- say, for example, you're a printer working on a brochure for a company -- you would make a point of saying something like, "Hey, this brochure is going great. I was wondering what else is coming in the near term so that we can make sure to be ready for it."

I need fast & easy meal ideas (esp. breakfast & dinner) -- time is a luxury I don't have (taking 18 college credits, internship, PT job and I started a natural perfume business!). By the end of the day I am so exhausted that I'd rather not eat than go in the kitchen & try making somethin raw.

If you're dealing with exhaustion or fatigue, we'd like to direct you to a recent blog post discussing the subject. As for time being a luxury, we address that, as well, in the same post. You'll always hear the same thing from us about limited time in relation to your diet: Make the time! Your overall health is what's most important in life and it's imperative that you arrange your life so that you have plenty of time to not only prepare healthy meals, but to also eat them in peace without feeling rushed.

With that said, it's also important to realize that eating healthy doesn't need to take hours out of your life. There are plenty of raw food recipes that are not only quick and easy, but also packed with nutrition! We'll share, below, some links for some of our favorite recipes that are quick, easy, nutritious, and delicious! These recipes are located here on our blog.

Today, for Makin' It Monday, Jim has taken you through the steps of making a vegetable wrap. He came home for lunch, pulled the veggies out of the fridge, and the filming began. He quickly shows how just about anyone can prepare fresh, raw, delicious food in less than fifteen minutes. His goal was to get it done in under ten minutes, but it actually took about fourteen. Still, fourteen minutes to prepare amazingly tasty, delicious, and nutritious food is AWESOME!

Hey, where the heck is Pure Jeevan this week ??? Sorry for the silence on our end; we're actually in Portland, Oregon, closing on our new digs -- the new HOME of Pure Jeevan!!! Exciting stuff, but we're SO busy that we may not be able to blog again until the week of June 7. But, we'll definitely return by then, and maybe even post a thing or two from here. It all depends on our internet situation. In any case, it's SO wonderful to be taking direct action on the future on Pure Jeevan. It's a huge leap of faith on our part, but it seems right by all accounts. So, see you soon when we return! -Jim & Wendi

Original Comments

Below, we have included the original comments from this blog post. Additional comments may be made via Facebook, below.

On May 28, 2010, Gopika wrote: