Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Jim here... Recently, a commenter on this blog, Lannette, mentioned being a cardiac rehab nurse. For some reason, reading this set my wheels spinning in various directions, among them onto the topic of meat consumption in the world. To begin, I'd like to recap something I'd said in response to her:

... it *astounds* me how people joke about heart health where I work. People around here routinely return from medical exams and actually adopt rather mischievous grins when they reveal how high their bad cholesterol levels are. It's like they're saying, "I know meat and dairy are bad for me, but I'm going to keep on eating it anyway. Isn't that funny ??!!!" Ummm, no. It's sad. They laugh it off as though there could be no possible future reckoning for them. It's reminiscent, IMHO, of Dr. Viktor Frankl's book "Man's Search for Meaning," in which he describes a psychological phenomenon he termed the "delusion of reprieve." For anyone unfamiliar w/ that, the term describes the phenomenon via which those faced with certain death (or near certain death) mentally construct some way out of it. They are deluded into believing that they'll have a reprieve from the inevitable. So, it's exactly the same to me -- these people see the heart attacks coming. They simply refuse to do anything about it, refuse to change their habits, deny what their blood work says to them. Why? Because they think "I'll be okay. Sure, this leads to heart disease in most people, but not in *me* because I'm a strong guy, I'm macho, I'm not as fat as some other person here, etc." Mostly, it's the meat, I think. It's got a powerful hold on our society...

So, today I wanted to write a little bit on the topic of meat consumption. This is an enormous issue, in my opinion. If you're reading this, it likely means you're already at least a vegetarian, so I do not need to quote you any saddening statistics on the horrors of the meat industry. In fact, before writing this, I decided to visit the PETA web site quickly in order to glean a few slaughterhouse facts. But, in no time, I became markedly depressed, so I'll largely avoid focusing on specific negative imagery here.

Jim here... Wow, we haven't posted in a few days. That calls for some action! Hmmm... how about taking a look at some delicious mini pizzas Wendi whipped up the other day:

We went absolutely nuts for these little "pizzas." They were both tasty and fun. If memory serves, I believe she made them by taking slices of firm roma tomatoes, spooning on some improvised pesto sauce that she whipped up, sprinkling on some chopped basil leaves, sprinkling on some "cheese" that she made with ground Brazil nuts, garlic, and salt, and then topping each "pizza slice" off with a half cherry tomato. No recipes necessary here; just take a look at the picture & go try it!

Aren't these videos wonderful? Today we have yet another special Raw Spirit interview for you -- the mega-talented Markus Rothkranz. What can I say about Markus? He's a true inspiration, a man who truly lives by his heart and inspires thousands of others on a daily basis. He's actually very tough to interview because he's so interesting and self-actualized, you really just want to hang and chat with him (but then you remember that you're on film and you should probably get back to asking questions that people will appreciate).

Driving to work today, we noticed that McDonald's has launched its latest product aimed at the health-conscious demographic. In case you haven't heard, you can now purchase fruit smoothies at Mickey D's! Sounds like real progress, right? Well, let's take a closer look and see if they're really as healthy as they sound.

McDonald's is not exactly known as a healthfood destination. After all, a typical lunch at the Golden Arches these days might well include something like an Angus Bacon & Cheese, Large Fries, and a Large Coke. ?Together, that's 1,600 calories, 64 grams of fat, and 2,400 mg of sodium, 99% of which is from highly cooked, highly processed, non-organic, factory-farmed, nutrition-barren source materials . (Add on another 75 calories and 550 more mg of sodium if you plan to go through, say, five packets of ketchup along with those fries.) (Source) And, some people eat that daily!

Jim here... I'm back from Raw Spirit Festival East with roughly 4 Gigs of pictures and videos to sort through, as well as 17 pages of handwritten notes about my rawsome experiences. So, tomorrow, I'll begin the task of sorting through it all and posting all sorts of fun stuff (photos, videos, and tales of adventures).

For now, all I'll say is that Rawbin Anderson, RSF East Manager, did a spectacular job in orchestrating the whole event. Here's Rawbin:

To help keep all of you inspired, we ve asked some

remarkable individuals to share their raw food stories with you. Enjoy!

My Story of Conquering the Myths of My 50+ Body

I ve been eating 100% live/raw food for a little over eight months now, and I believe it all started? well.... hmmmm? let s see. Last summer I was determined to do something once and for all about the weight that I put on since I turned 50, six years ago (well, almost seven years now ). It seemed that no matter how much I exercised or how much I ate ? or didn t eat ? nothing stopped the onslaught of impending bulk. Each year added a few more pounds until I hardly recognized myself! What happened? Who was I? Where did this strange body come from? I decided I needed to take this foreign body by the horns and wrangle it back into submission. Actually, I was gentler than that, but the determination was there.

For today's installment of Makin' It Monday, we wanted to share something that we've been making a lot of lately. It's so simple, yet so delicious and refreshing. Here's the recipe:

  • 2 cucumbers
  • 3 large stalks of celery
  • 1 handful of cilantro

That's all!? You might finish with a pinch of your favorite salt (optional).? Also, since the cucumber is an extremely water-heavy veggie, I would advise you to run it through the juicer several times. Here's what I do:

Today is my birthday!!! I have always loved birthdays---my own, as well as those of my friends and family members. Some people don't make a big deal out of birthdays, but I think they are super special! For me, celebrating a birthday isn't about the cake and presents; it's about the focused attention that is given from one person to another.

We're into soft foods and treats these days, because Jim recently had a wisdom tooth extracted (KDcat insists he is less wise for having done so). We've been having a lot of fruit smoothies! I made a big mistake and created a smoothie with a grapefruit for the juicy part (I normally only use oranges). I don't care for grapefruit, because the bitter part just isn't appealing to me. However, I thought for sure that bananas and frozen berries would override the bitter taste of the grapefruit. It didn't, so I added some agave to the mixture and blended it again. Nope--still bitter. So, I asked Jim to taste it (he LOVES grapefruit) and he thought it was fantastic. He consumed the entire pitcher of the bitter concoction.

A Pure Jeevan family member recently asked us how they can tell if they're consuming too much protein. They felt because they have been eating too many nuts and seeds, because of how quick and filling they are, that perhaps their intake of protein is too high in their diet.

We fully understand the convenience of the quick energy that eating nuts and seeds can bring to one's diet. We also have learned, through experience, that the more we rely on this type of nutrition (high in fat), the less energetic we feel long-term. There's nothing wrong with eating nuts and seeds as a pick-me-up between meals, as long as you're eating a small handful of them and your body does well with fats (not everyone can easily digest fats).

To help keep all of you inspired, we ve asked some

remarkable individuals to share their raw food stories with you. Enjoy!