Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




I'm excited about something that one of my friends has been working on. Melissa is gifted in so many areas, one of which is wild edible identification. She recently told me she was working on something that would help a lot of people and I was excited about her new project. Well, now it's ready to be shared with everyone!

Take the time to meet...

After so looooong, the much-awaited Episode 6 is here of "Know Your Food"! Aren't you thrilled? Well, WE are. We're fantastically excited to announce that we have SIX thrilling new eipsodes "in the can" (as we film buffs like to say). So, here's the first of those six, in which your humble nutrition researchers reveal the hidden secrets of cacao, that delicious tropical ambrosia that opens your heart like nothing else. So, grab a raw chocolate snack of your choice and curl up in front of your favorite flat screen. Here's the vid:

Whoa, what'd you think of the "Monkey Brains" scene ! Have we finally used EVERY SINGLE hoaky feature of the Windows Movie Maker software? (Don't answer... Those were rhetorical questions.) In case you couldn't read some of the nutritional information, here's a summary of the key components of this delicious bounty from the Earth's equatorial regions. Raw chocolate contains:

Rawbin brings healing laughter and an unusual gift to unwell Wendi Dee.

Are raw foodists invincible to the common cold? I have to admit that I kind of assumed that was the case. If it's true, at what point does the invincibility kick in? I've been raw for over three years (over two at 100%) and yet the past few days have found me overcome with sneezing, sore throat, runny nose, and fatigue.

My first thought, once my throat started to hurt, was: "Did I eat anything different recently that I'm reacting to in a negative way " But, nothing had changed.My diet is relatively clean, with the exception of the times when I consume too much nut dip. So, when the sneezing and runny nose were added to the sore throat, I knew something else was going on. I had to admit it: "I'm not invincible."

We're heading out of town again! This time we'll be visiting Leela Mata at her Peaceful Valley Ashram, the location of the first raw food spiritual retreat I held last year.

Here's a video I took of Leela Mata last year:

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Jim here... Recently, a commenter on this blog, Lannette, mentioned being a cardiac rehab nurse. For some reason, reading this set my wheels spinning in various directions, among them onto the topic of meat consumption in the world. To begin, I'd like to recap something I'd said in response to her:

... it *astounds* me how people joke about heart health where I work. People around here routinely return from medical exams and actually adopt rather mischievous grins when they reveal how high their bad cholesterol levels are. It's like they're saying, "I know meat and dairy are bad for me, but I'm going to keep on eating it anyway. Isn't that funny ??!!!" Ummm, no. It's sad. They laugh it off as though there could be no possible future reckoning for them. It's reminiscent, IMHO, of Dr. Viktor Frankl's book "Man's Search for Meaning," in which he describes a psychological phenomenon he termed the "delusion of reprieve." For anyone unfamiliar w/ that, the term describes the phenomenon via which those faced with certain death (or near certain death) mentally construct some way out of it. They are deluded into believing that they'll have a reprieve from the inevitable. So, it's exactly the same to me -- these people see the heart attacks coming. They simply refuse to do anything about it, refuse to change their habits, deny what their blood work says to them. Why? Because they think "I'll be okay. Sure, this leads to heart disease in most people, but not in *me* because I'm a strong guy, I'm macho, I'm not as fat as some other person here, etc." Mostly, it's the meat, I think. It's got a powerful hold on our society...

So, today I wanted to write a little bit on the topic of meat consumption. This is an enormous issue, in my opinion. If you're reading this, it likely means you're already at least a vegetarian, so I do not need to quote you any saddening statistics on the horrors of the meat industry. In fact, before writing this, I decided to visit the PETA web site quickly in order to glean a few slaughterhouse facts. But, in no time, I became markedly depressed, so I'll largely avoid focusing on specific negative imagery here.

Hi Everyone. It's Friday... Let's have some fun!? For today's blog entry, I thought I'd post my submission to the recent video contest held by the Vita-Mix company. They were looking for a new spokesperson, and offered a $10,000 prize for the best video. I didn't make the final cut, but did have a good deal of fun making this short video. Hope you like it:

A few weeks ago, we hosted a Diabetes Awareness week here at Pure Jeevan. This was our contribution to the larger Reversing Diabetes Naturally movement that we blogged about. We wanted to let you know that the package of bonus materials offered to people who purchase the Simply Raw DVD is quite amazing! (See this post for details.) We reviewed all of the materials ourselves, and it's just a ton of great information.

The original deadline for receiving the free bonus materials was the end of April. However, the deadline has been extended through Friday, May 8. So, if you know anyone who has diabetes who could benefit from either the ?Simply Raw? documentary and/or the companion film, ?The Ultimate Enyclopedia of the Raw Food Listyle," simply point them to http://tinyurl.com/pj-diabetes.

Welcome to Day 3 of Raw Salad Dressing Week here on Pure Jeevan. As you'll see, I "got a little creative" once again -- and again got lucky! I'll let you watch the video for the backstory on this one, but I'm happy to report that a nice, hearty, sweet, holiday-appropriate salad dressing was created. So, check out the video, and then I'll make a few closing comments.

This past weekend we had the pleasure of Rhio and her partner, Leigh, visiting with us. Rhio was in town for a presentation on Genetically Engineered foods (more about that here) and she took the opportunity to spend some time with us. It was a lovely weekend and we talked about all kinds of things (yes, even non-raw food things!), laughed a lot, enjoyed delicious raw foods, and got to know each other better.

While they were here, Rhio and Leigh agreed to allow us to interview each of them for this blog. Since we needed to keep the interview under ten minutes (the maximum time allowed on most video sites), we decided to ask questions about topics we had already touched on with Rhio and Leigh during their stay--things we thought might be interesting for all of you to hear about.

All this week we're continuing to feature a variety of answers to the question "Are Raw Foodists Crazy " from various friends of Pure Jeevan. If you're just now tuning in, please read the back story and introduction to this, as posted on Monday.But, for now, let's continue with posting more of the excellent responses sent in! Enjoy!! :-)

Jim here... I'd like to quote a poem today. It's called "the lesson of the moth" by Don Marquis. It's from his "archy and mehitabel" series, published in the 1920s. If you're unfamiliar with the series, archie is a cockroach who types poems (in all lowercase, without punctuation) by jumping onto the keys of a typewriter. Here's the text:

i was talking to a moth