Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Well, Wendi and our daughter, KDcat, are headed out this evening on a train for their cross-country tour. They didn't seem so sad to leave ... maybe it's because of the bounty they're taking with them! Check it out in the banner above as well as the snapshots below! (I've included a list at the end of many of the products.)

Natural Zing has been Pure Jeevan's favorite online source for all of our raw food supplies. They have been very supportive of Pure Jeevan for over a year, and they continue to amaze us with their love and generosity. You'll be hearing more about Natural Zing during the tour, because they're Wendi and KDcat's official snack sponsors for the trip!

Jim here... We had a whirlwind weekend last weekend when the uber-talented couple Rhio and Leigh came to Pittsburgh for a three-day visit. As many of you probably know, Rhio is a well-known pioneer of the raw food movement, having written one of the definitive books on raw foods, Hooked on Raw. She's also the host of a popular Internet radio show of the same name, for which Leigh serves as primary engineer and co-host. Both have extensive backgrounds in music, as well, which is fitting for such a colorful, vibrant couple.

Saturday, Rhio gave a two-part presentation to a capacity crowd at a local coffee shop / art gallery.Part One was a demonstration on making raw dairy-free yogurt using almonds (a technique demonstrated, I believe, on her new DVD, "What's NOT Cookin' in Rhio's Kitchen " -- available soon on her web site at www.rawfoodinfo.com). According to the yogurt eaters in the crowd (of which I'm not one -- never went in for much dairy), the recipe mimics yogurt perfectly! So, if you're a raw foodie who misses dairy yogurt, you're definitely going to want to connect wth Rhio to learn the technique.

I'm in the mood to eat lemons, so I figured for today's Makin' It Monday I'd search the Net for some lemon recipes. Well, look what I found!

Ever since developing a personal conviction a few years ago that following a raw vegan existence was the best lifestyle for me, I've lived somewhat in conflict with the day-to-day corporate business environment in which I make my living at the moment. As we've directly stated many, many times, we're in the process of changing all of that. But, making such a huge change takes a long time because careers are in many ways very anchoring. We may write more about that process because it's true that going raw (or, really, adopting any kind of diet outside of what most other people eat) can lead to significant changes in your life. Between Wendi and me, I think we've gone through pretty much all of them, and there's certainly value and relevance in sharing most of those things here. Today, though, I thought I'd share what I call my "$75 Salad Story."

In the business world, "networking" is among the more prevalent activities anyone does. It's pretty much always going to involve food , right? It's always a breakfast briefing, meeting a client over lunch, or attending a dinner party (complete with a cocktail hour). ?The deck is more or less stacked against you at these things because, let's face it, they're usually set up to provide what most people perceive as a pleasant experience. And, quite often, that means a certain degree of culinary decadence / indulgence -- invariably at venues that have never heard of raw chocolate or raw apple pie (which, to me, is 10x more appealing and exciting than the ubiquitous "chocolate fountain").

I suppose that, when you buy more produce than the average consumer, you come to observe a thing or two about that produce. We can't say for sure that our assertion is 100% true, but it sure does seem true to us. You see, we've noticed that produce we purchase at farmers' markets tends to keep longer than store-bought. Give it a try yourself, and see if your produce stays fresher longer!

Of course, there are many other benefits to shopping at farmers' markets. Aside from the produce being able to stay fresh longer, you're getting it in a much fresher state than store-bought. So, the things you eat first will be "extra" fresh tasting.

To help keep all of you inspired, we ve asked some

remarkable individuals to share their raw food stories with you. Enjoy!

Jim here with another Weird Wednesday.

Recently, at the store, I came across a little plastic tool, priced at $1.49. It was an orange peeler. I'd never heard of such a thing. As someone who eats about 20 oranges/week, I was intrigued. Do you mean to tell me, I thought, that my days of laboriously de-skinning oranges would disappear (those trips to the company bathroom to remove the orange pulp from my fingernails!)?

Pardon the video quality there. A.J. and I shot that video at night and, although it looked decent on the camera's preview screen, the actual video came out almost totally black!? However, with a bit of video processing, we were able to salvage it. It's not optimal video, but it's at least watchable (and, hey, also conveys a little of that nighttime festival feeling).

A quick note about veganism before I share some additional info... As we've stated here many times, Pure Jeevan advocates a raw vegan lifestyle. What do we intend that to mean, exactly? Well, strictly speaking, veganism excludes all animal products, both in terms of diet and lifestyle.

We all know what "greens" are in general. For example, no one questions whether lettuce, kale, spinach, or chard are greens. But on the other hand, all of those items *are* also clearly green in color. With that in mind, what would you make of the following two questions I (Jim) recently pondered -- tagged as "reader questions" so they're easily found in the future by other equally inquisitive people ;-) -- that seem bizarre, but are really quite interesting?

1. Are non-green greens (e.g., purple kale) still considered greens

2. Are vegetables with green skins (e.g., cukes, zucchini) considered greens? (After all, they're green!)

Just a quick update for those in the Pittsburgh area:

My dear friend Melissa has planned some fun raw food gatherings that you may be interested in checking out. The first is a raw food dinner and demo, the second is a wild herb walk.

Raw Foods Demo and Dinner?

When you're young and learning the letters of the alphabet, anything that starts with the same letter as your name becomes really special. Well, ever since I was a child and saw a Winnebago RV with the giant "W" on the side, I've been enchanted with the idea of one day owning one and traveling the world (at that age, I didn't realize I'd have to cross oceans to see everything).

If you've been following us for a while, you'll know that I was bringing that vision to life. It took years of convincing, but Jim was finally ready for such an adventure and together we began making plans. For more than two years we've been preparing to tour the country, while teaching about raw foods along the way. Our lives changed so dramatically when we found a way to heal our bodies (and more), a way that can also help others, and we just couldn't sit still. We feel called to spread the word about the raw food diet so others can at least hear that there's another way, that there's something different to try in their quest for health. I knew that crossing the country in an RV, planting the seeds about a raw food diet along the way, would be an efficient way of spreading the word.