Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Wow, we've been getting a lot of publicity lately.(We'll be writing more about that later.) We're thrilled to be recognized for the work we're doing for the raw food community!

For those newly acquainted with Pure Jeevan, you've already found our blog (this site), and likely our main site. But, we also wanted to highlight another offering we've put a lot of work into -- the All Raw Directory. Here's a screenshot:

We've promised many of you that we'd share some ideas for the whole family (especially the children), so here's one idea that might prove particularly popular. In a household of two former English majors, it's only natural that we've always adored and admired alliteration. So, we may be biased to believe that these "Breathtakingly Bejeweled Blueberry Banana Breakfast Bowls" will be as beloved by your beauteous bellies as they are by ours. See what you think!

Jim here again... What do you think of that montage of vintage cigarette advertisements ! Knowing what we now know about cigarettes, it's tough to believe that such ads could have existed only 50 years ago, but the campaigns were real. Did doctors actually see no harm in cigarettes? Were there no pulmonary specialists back then who thought that habitually inhaling smoke might not be such a healthy idea Who knows... ?As I like to believe when it comes to doctors, even though they're quite oblivious to the harmful effects that chemicals have on our bodies, they do seem to mean well (in their own deluded ways). So, I don't hold it against them so much as I now hold it against individuals to think for themselves and challenge healthcare practitioners.

In any case, whether or not there is an advertising campaign attached to a new consumer product, it stands to reason that when a product is introduced into the marketplace, manufacturers should have a responsibility to ensure that the product is safe, and consumers should likewise have a reasonable expectation that the product is safe. Only, it doesn't always work that way, does it?

And here's the conclusion of Wendi's San Francisco travelogue:

That evening we met up with Carolyn, a long-time friend since college, who was our lovely host for a few days. Carolyn has a gift with cats, which was a real treat for KDcat to see. Do you know how you can teach dogs to sit and give kisses? Well, Carolyn has taught one of her rescued cats to do the same thing! He *really* sits and *really* gives kisses on command! WOW!

Carolyn showed us all around the San Franciso and Berkeley areas, bringing KDcat to a thrift shop (she's been having fun popping into random thrift shops to see what she can find) and a fun shop called Ancient Ways, stopping by some Indian shops so I could pick up some more bindis and some ground coriander for a dish I made while visiting, checking out the Berkeley campus area, and taking us shopping for organic foods.

As Pure Jeevan blog readers probably know, we're big fans of running ongoing series. A good blog can never have too many, really. So today we mark the official kick-off of another super series. We're calling these articles "Pure Jeevan Guides."

Guides to what , you may ask. Well, to various topics of interest to raw foodies, of course!

Jim here... As you're probably aware, Sunday marks the summer solstice here in the northern hemisphere. While the Pure Jeevan family certainly includes many raw foodies living in the southern hemisphere (*nods to our friends in Oz and beyond currently heading into winter*), the majority of our readers will equate Sunday with the official kick-off of much longer, much hotter days. So, we'd like to provide some topical, tropical inspiration for you.

How do you feel about heat Personally, I used to *hate* it. I thought I knew what real heat was, too, having grown up in St. Louis where the summers can be brutal. But, Wendi and I traveled to India once (so far!) and, wow, THAT was real heat. I clearly remember standing on an airport tarmac in a place called Trivandrum, just 8 degrees north of the equator, almost in shock over how hot it was there.

Jim here... While browsing a thrift shop for a smaller belt yesterday, I was reminded to make a few quick points here at our blog about the raw food diet and weight loss.

Many people are initially drawn to raw foods for the weight loss aspect of this lifestyle. Where most other diets ultimately fail in this area, raw foods usually brings wild success. So, for anyone considering a raw foods diet specifically for the purpose of weight loss, here are a few quick tips centered around the theme of "letting go of your expectations."? You may be wondering, "Why should I let go of my expectations for weight loss " Well, here are two big reasons:

It's Fun-Filled Friday again---that week went by so quickly! So, what fun did you have this past week and what fun have you planned for yourself in the near future? It's very important to make the time for fun. We all know that, right? But, how many of us actually carve out the time to have some special fun without stress, without problems---a time when we can laugh and experience the joys of being alive?

Here's part two of Wendi's travelogue from Sedona:

After leaving ChocolaTree Cafe, and interviewing the lovely Kelly, we went to the famous Sedona Airport vortex spot, but there was no parking, so we drove to the top of the rock/mountain and there was a farmer's market going on. We took a quick video of what was happening up there, to share on the blog. There was a cool musician playing: Vighas Kendzia, who plays piano, native flutes, sax, and more. He's from musicfromthegarden.com and I told him he'd be on our site. So, if you made it here to check out the video, welcome, Vighas! :-)


From there, we headed out to find a vortex spot that Kelly described. I'm not sure if we found the exact spot, but we really enjoyed the place we found. We ate our lunch there and it was DELICIOUS! The water, the trees, the large boulders, the fresh air...it was a very special place. We then drove to one of the more well-known hiking/vortex spots: Bell Rock.The hike in is a bit over a mile, then there is the climbing (which isn't really recommended by the park officials, but it's absolutely necessary to fully experience Sedona!). I gave KDcat some space to explore the area a bit on her own, as this was a very special time for me a few years ago. There is a certain energy and cleansing that happens when visiting Sedona. If any of you are going through changes in your lives, or feel like there is a shift that needs to happen, I highly recommend visiting Sedona for a few days. KDcat felt some powerful personal healing, which didn't surprise me at all. It's a place I'd love to visit every few years, or so, as it definitely holds some sort of healing energy. Maybe it's just the views, or the peacefulness of being away from everything. Whatever it is, I highly recommend visiting Sedona and climbing around on the rocks!



Some of you know about my love of Sedona, AZ, especially those who were following the Pure Jeevan blog a few years ago. It was a visit to Sedona in 2008, for a Raw Spirit Festival, that my life dramatically changed once again. This time it wasn't the food that was healing me, but it was related to the raw food lifestyle. I felt healed on many levels while there in Sedona, surrounded by the beautiful red rocks, cool and sandy earth beneath my bare feet in contrast to the warm sun on my skin, and embraced by a vibrant, loving community of like-minded individuals.
There's a certain magic to Sedona, if you believe in such things (well, I suppose it's there even if you don't believe). ;-) ?For me, I believe that we can many times find scientific reasons to explain much of the magic in this beautiful world, but that doesn't have to diminsh the experiences we have. Sedona is known for its powerful vortex energy, which has a way of stirring up our own energy systems and bringing about healing, balance, awakenings, etc. ?Is this energy measurable through science, or is it more metaphysical in nature? I don't know and to be honest, it doesn't matter to me. There were life-altering changes that took place while I was in Sedona in 2008 which rippled out beyond me and touched the lives of those very close to me, as well.

Here's a quick video of a Sedona Farmer's Market and a clip of KDcat and I at an area we claimed to be flowing with vortex energy, even though it wasn't necessarily one of the more touristy vortex destinations.

Rita Romano, author of the widely available book Dining in the Raw and executive chef for many years at the Hippocrates Health Institute, is a true pioneer of the raw movement. We were thrilled to have the opportunity to visit with her and her two lovely Boston Terriers, Angel and Oreo. Here's PART TWO of our talk with her:

Here's a letter from Wendi to the Pure Jeevan family. I prettied it up a little with some color and graphics. -Jim

Hi there, lovely Pure Jeevan family! I'll be away from the computer for a month, working on some deep healing. It's time to go within and really hear what my body and spirit are saying.