Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Here's the next component in our raw taco recipe -- the guacamole. This is Wendi's favorite component! Enjoy!!!

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Jim here... A few months ago, I'd posted an article here on the topic of Cognitive Dissonance. This theme seems to crop up from time to time in questions people ask about the raw foods lifestyle. For example, one new raw fooder recently posted a question in a raw foods forum asking whether other raw foodies had reached a place in their lives at which things changed so much that they felt as though they were living a contradiction. Because this struck home for me, I'd like to reiterate my response, somewhat edited, below.

As a follow-up to yesterday's McDonald's-bashing post, I thought I'd post another perspective -- namely, that not all chain smoothies are bad. I can't claim to have tried them all, but I can report with confidence that, for raw most foodists, a trip to Jamba Juice can be awesome!

Well, Wendi and our daughter, KDcat, are headed out this evening on a train for their cross-country tour. They didn't seem so sad to leave ... maybe it's because of the bounty they're taking with them! Check it out in the banner above as well as the snapshots below! (I've included a list at the end of many of the products.)

Natural Zing has been Pure Jeevan's favorite online source for all of our raw food supplies. They have been very supportive of Pure Jeevan for over a year, and they continue to amaze us with their love and generosity. You'll be hearing more about Natural Zing during the tour, because they're Wendi and KDcat's official snack sponsors for the trip!

Thanks to Bitt, yesterday, for pointing out that one possible misinterpretation of yesterday's post (on celebrity weight loss) could be that "thin = healthy." I'm sure that, while there are countless wonderful benefits to being a famous actor, one of the less wonderful aspects of that life must be the pressure to remain young, thin, attractive, etc. It would seem realistic to me to assert that, additionally, women are held to even more objectified standards than are the men out there (although, in fairness, note that 6 of the 11 stars profiled in the Yahoo feature linked to yesterday were in fact men).

In any case, the post's intention was never to imply that one's weight is necessarily the best indication of one's overall health. After all, we all know thin people afflicted with serious health challenges.

After so looooong, the much-awaited Episode 6 is here of "Know Your Food"! Aren't you thrilled? Well, WE are. We're fantastically excited to announce that we have SIX thrilling new eipsodes "in the can" (as we film buffs like to say). So, here's the first of those six, in which your humble nutrition researchers reveal the hidden secrets of cacao, that delicious tropical ambrosia that opens your heart like nothing else. So, grab a raw chocolate snack of your choice and curl up in front of your favorite flat screen. Here's the vid:

Whoa, what'd you think of the "Monkey Brains" scene ! Have we finally used EVERY SINGLE hoaky feature of the Windows Movie Maker software? (Don't answer... Those were rhetorical questions.) In case you couldn't read some of the nutritional information, here's a summary of the key components of this delicious bounty from the Earth's equatorial regions. Raw chocolate contains:

Wendi tells a funny story sometimes about a woman she'd met who was considering undergoing gastric bypass surgery to help her lose weight. When Wendi asked the woman whether she'd consider changing her diet to a raw foods regimen, she responded with something like, "Oh, no, that's too radical."

This is really what it's come to in society; having part of your digestive system surgically altered (in a profound, irreversible, dangerous, and invasive way) is no more than some nonchalant, consequence-free elective decision ... while eating more salads is viewed as "radical."

Wow, could this really mark 800 raw food blog posts ! ?We must be obsessive orthorexic raw foodies to have achieved that level of focused health editorial journalism! Post #800 deserves to be something really useful (not that the others aren't or do not deserve this), so we'd like to pass along a fun idea. I guess all of that talk of Donald Trump yesterday got me thinking about making deals. We make deals with others, of course, but I think we also sometimes can make them with ourselves.

I'm so glad to be out of the corporate business world these days, but I did pay attention while there, and perhaps even learned a thing or two. Today's post is related to that in a way. You see, I was once at a sales training seminar when the speaker advised following a "this job / next job" strategy with clients. What that means in business is that, when you're in the middle of one job working for someone -- say, for example, you're a printer working on a brochure for a company -- you would make a point of saying something like, "Hey, this brochure is going great. I was wondering what else is coming in the near term so that we can make sure to be ready for it."

Is cacao dangerous or is it a super food? Anyone who's been learning about raw foods knows about raw cacao (check out a recent episode of Know Your Food: Cacao). It's raw chocolate without all the processing and additives normally included in the chocolate bars many buy from standard grocery stores. In its raw form, cacao has different nutritional components than typical processed chocolate. Many claim that raw chocolate is filled with mega doses of nutrients, making it a super food, and therefore extremely healthy for the human body. Others claim that even in its raw state, cacao is a stimulant that taxes the human body and cacao is more like a poison than a food. I've heard murmurs about negative effects of cacao for many years, but that was always subdued by the vociferous praise of cacao.

Recently, my friend Kevin Gianni (The Renegade Health Show) spoke out about cacao and his experiences with it. Kevin is well known in the raw food community, so his words came as a shock to many people. He explained in his video (below) that he developed a rash on his stomach. After much investigating and diet changes, he came to the conclusion that cacao was causing the rash (eliminating the cacao caused his skin to clear). He also stated that cacao had been stripping his body of vital minerals. Kevin pointed out that he was simply sharing his own experience with cacao, possibly shedding some light on a subject that may need to be further investigated. He advised others to take a look at their own reactions to the food, to see if they are experiencing any problems.

For my Fun-Filled Friday and this entire weekend, I'm going to do something fun that I rarely get to do. What is it? It's nothing...literally NOTHING! What's the fun in doing nothing? Well, to be honest I think it's impossible to do nothing. If you decide to stay in bed all weekend, doing nothing, you are really doing something--staying in bed all weekend. Right?

So, what will my nothing include? Who knows! That's the beauty of doing nothing---I have no preset plans, no expectations of myself or others, nothing at all! I have lots of things to do, of course, but I'm not doing any of them this weekend (no working on Pure Jeevan activities, no cleaning the house or doing laundry, no working on the computer, no organizing future plans/activities, no fancy meal preparations, etc.).

Hi Everyone. It's Friday... Let's have some fun!? For today's blog entry, I thought I'd post my submission to the recent video contest held by the Vita-Mix company. They were looking for a new spokesperson, and offered a $10,000 prize for the best video. I didn't make the final cut, but did have a good deal of fun making this short video. Hope you like it: