Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




This weekend is all about having fun! We'll be working on the menu for the upcoming 3-Day Raw Food Spiritual Ashram Retreat that I've organized for the end of May. What does it mean to work on the menu? Well, it means I'll be making and sampling all kinds of gourmet raw food dishes this weekend!

Hi everyone! Jim here with a really special treat for you today. I'm interviewing our friend Joe Prostko, who we've known for a good year or so through the Pittsburgh raw food meetup group. You may remember Joe from our cacao pod video a while back.

We just had a big raw food potluck costume party here, and Joe showed up as an Oompa-Loompa. At first, I admittedly did not get the deeper part of this joke. I simply thought it was a novel costume because it was a character from the Willie Wonka book / movie. Later, however, it really sunk in, as I decided to flip through the Willie Wonka book to read up on Oompa-Loompas. Here's a quote from Willie Wonka author Roald Dahl:

I had to write an update after my grocery shopping today! Remember I said just yesterday that sometimes people comment about the amount of produce we are buying? Well, a sweet older woman saw all of the bananas going into our cart and she asked, "What are you going to do with all of those bananas " You already know the response I gave: "Eat them!"

One of the really nice workers at the food co op commented that he can eat about eleven bananas sometimes. I told him, and another friend we saw shopping at the same time, that I can do that now, too. I explained how I used to get full on just one banana when I ate cooked foods. But, now that my system is so much cleaner and healthier, I can consume 10-11 bananas in a day (bananas should be covered with brown specks to truly be ripe and digestable). I don't remember the maximum I ever ate in a day--it's somewhere in my Going Raw journal, I'm sure. It might have even been more than 10 or 11 when I was going through my major banana-eating phase. Now I eat about 4-6 bananas a day, which doesn't seem like a lot to me (but in the past I would have wondered about all of those bananas in someone's cart, too!).

I thought I'd put another fun week together here at Pure Jeevan while Wendi is away (although, actually, ALL of our weeks are fun-filled here!). This week, I thought I'd discuss herbs, spices, and essential oils. Of course, I can't cover those enormously important (and huge) subjects in-depth over the course of just one week, so I created that little banner (above) so that we can re-use it from time to time.

Herbs are fascinating, aren't they? Sometimes, you don't even consciously know why you use the ones you do but, invariably, there's a reason. Sure, sometimes recipes call for a specific flavor. But, often, there are other reasons as well -- such as to support digestion, or to provide a warming or cooling sensaiton. This type of thing is critical in ayurvedic principles, as we touched on recently on this blog, where the spices could be present for digestive or medicinal purposes, or of course as a preservative.

Beginning today and running all through next week (and even spilling into the following week!), we'll be running videos from the Raw Spirit Festival (RSF East 2009) held in Upper Marlboro, MD, last weekend. If you've never attended a RSF event, you absolutely must. They're the best ever!

I have enjoyed including information about new people, companies, and sites here in our blog for you to meet each Tuesday. Today, however, I want to do something a little bit different. Instead of someone or something being introduced to you, I'd love for YOU to introduce yourself to ME!

Take the time for ME to meet...

Today is Wendi's Birthday, so please join me in wishing her all the best for the coming year! Since this was our first year in Portland, just an hour-and-a-half's drive to the Pacific, I'd known for ages what we were going to do to celebrate Wendi's birthday -- a picnic at the beach, of course!

A few days ago, the weather reports for the central Oregon coast cities unanimously agreed: Rain! ?But, after living here for a few months, one learns that a forecast of rain *never* means that it's going to rain all day long. Rather, it just means that it'll likely rain at some point, or at many points, in a given day. The rest of the time, it could very well be perfectly sunny outside!

After so looooong, the much-awaited Episode 6 is here of "Know Your Food"! Aren't you thrilled? Well, WE are. We're fantastically excited to announce that we have SIX thrilling new eipsodes "in the can" (as we film buffs like to say). So, here's the first of those six, in which your humble nutrition researchers reveal the hidden secrets of cacao, that delicious tropical ambrosia that opens your heart like nothing else. So, grab a raw chocolate snack of your choice and curl up in front of your favorite flat screen. Here's the vid:

Whoa, what'd you think of the "Monkey Brains" scene ! Have we finally used EVERY SINGLE hoaky feature of the Windows Movie Maker software? (Don't answer... Those were rhetorical questions.) In case you couldn't read some of the nutritional information, here's a summary of the key components of this delicious bounty from the Earth's equatorial regions. Raw chocolate contains:

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Jim here... A few months ago, I'd posted an article here on the topic of Cognitive Dissonance. This theme seems to crop up from time to time in questions people ask about the raw foods lifestyle. For example, one new raw fooder recently posted a question in a raw foods forum asking whether other raw foodies had reached a place in their lives at which things changed so much that they felt as though they were living a contradiction. Because this struck home for me, I'd like to reiterate my response, somewhat edited, below.

Just a quick notice that we've posted our December 2009 newsletter. Each month, we email a link to our newsletter to all Pure Jeevan family members. (If you're not receiving that, you're mising out on a ton of awesome raw inspiration and information. You can click here to sign up -- it's free!)

We'll be back tomorrow to continue our coverage of the Chicago raw food scene. As I've been saying for a few days now, you won't want to miss these great interviews!?

Tomorrow I'll finally be posting about the 3-Day Raw Food Spiritual Ashram Retreat that I organized. I took a few days to myself after the event, and then I needed to catch up on a lot of things (which included formatting an almost 150-page publication). It's hard to believe that two weeks have passed, already, since the retreat ended.

I have a lot of photos from the event! Some of the guests prefer to remain anonymous, however, so I can't share all of them with you. However, there are a lot that I can still post on a public page for you to view! I'm waiting to receive some more images from the ashram's camera. Once I have them, I'll be able to complete the photos pages and share images from that wonderful weekend.

BIG THANKS to one of the guests, Angel, who happily took my camera and captured images that weekend. I am extremely grateful that she did, and I'm also impressed with her creative gift with photography! The image she captured of another guest, Faye, is absolutely beautiful! I'm looking forward to sharing the pics with all of you!