Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Jim here... Recently, a commenter on this blog, Lannette, mentioned being a cardiac rehab nurse. For some reason, reading this set my wheels spinning in various directions, among them onto the topic of meat consumption in the world. To begin, I'd like to recap something I'd said in response to her:

... it *astounds* me how people joke about heart health where I work. People around here routinely return from medical exams and actually adopt rather mischievous grins when they reveal how high their bad cholesterol levels are. It's like they're saying, "I know meat and dairy are bad for me, but I'm going to keep on eating it anyway. Isn't that funny ??!!!" Ummm, no. It's sad. They laugh it off as though there could be no possible future reckoning for them. It's reminiscent, IMHO, of Dr. Viktor Frankl's book "Man's Search for Meaning," in which he describes a psychological phenomenon he termed the "delusion of reprieve." For anyone unfamiliar w/ that, the term describes the phenomenon via which those faced with certain death (or near certain death) mentally construct some way out of it. They are deluded into believing that they'll have a reprieve from the inevitable. So, it's exactly the same to me -- these people see the heart attacks coming. They simply refuse to do anything about it, refuse to change their habits, deny what their blood work says to them. Why? Because they think "I'll be okay. Sure, this leads to heart disease in most people, but not in *me* because I'm a strong guy, I'm macho, I'm not as fat as some other person here, etc." Mostly, it's the meat, I think. It's got a powerful hold on our society...

So, today I wanted to write a little bit on the topic of meat consumption. This is an enormous issue, in my opinion. If you're reading this, it likely means you're already at least a vegetarian, so I do not need to quote you any saddening statistics on the horrors of the meat industry. In fact, before writing this, I decided to visit the PETA web site quickly in order to glean a few slaughterhouse facts. But, in no time, I became markedly depressed, so I'll largely avoid focusing on specific negative imagery here.

To help keep all of you inspired, we ve asked some

remarkable individuals to share their raw food stories with you. Enjoy!

Before we run this blog entry, let me first announce one awesome thing:? Wendi and Kdcat are back home now!!? Yep, the trip is now officially over, and was a HUGE success. Not only did our fearless raw travelers identify Pure Jeevan's soon-to-be new home town -- Portland, Oregon! -- but Wendi and KDcat also met and made friends with hundreds of people from around the country. I'm sure Wendi will be back here on the blog with overall reflections and so forth soon. However, the trip generated so much content that it's going to take a while to catch up!? So, let's pick up with the travel narrative where we last left off. As you may recall, the girls were leaving San Luis Obispo and heading into sunny Los Angeles! Let's see what Wendi had to say, again with her travelogue:

Wow, it's finally looking like CA with all the palm trees! After hitting and dealing with some major traffic of a large city, we arrived to the warmest welcome at the home of Debbie Young (of DebbieDoesRaw) -- a decorative greeting waiting on the door, gift bags handed to us as we walked inside, loving hugs and smiles, and the most amazing raw meal ever (samosas!, chai, pineapple lassi, mango chutney, tamarind chutney, biscotti cookies), and a snack basket waiting in our private apartment! At this stop, we were totally spoiled by Debbie and her beautiful family!

This is one of the stops I was really looking forward to, because Debbie and I have been online friends for a long time. We were able to spend a short amount of time together at the Raw Spirit Festival in 2008, and I loved her and wanted to spend more time with her and meet her lovely family in person (including their adorable dog, Malcolm).

It's always a journey.

That's basically my post today, boiled down into four words. From all I've read, from all of those I've talked with / emailed / interviewed, and certainly from all I've personally experienced, this is a key concept that, in my view, it's best to come to terms with as soon as you can.

Jim here with a weird little story for today... I was at a business seminar early this morning and someone I know came up behind me at the buffet and said, "I'm getting in line behind you to see what you eat. You've lost weight and I want to lose weight, too."

"Well, it's no secret," I replied. "Just chow down on all of this great fruit they have." (I'd already piled my plate high with honeydew, cantaloupe, pineapple, and strawberries.)

Here's Part Two of our interview with Hatice Yavuz, co-owner of Cousin's I.V. raw restaurant in Chicago. Yesterday we talked a lot about Cousin's restaurant and the stories behind that (as well as some interesting notes about European and Turkish culture and attitude toward raw foods). Today we'll get into some of the effects experienced by many after going raw -- things like raw food detox and the strengthened connection between mind and body. Interesting stuff!

According to Mike Adams of NewsTarget.com:

"Many Florida oranges are actually dipped in an artificial orange dye in order to make them more visually appealing. It's the same dye that's been banned for use in foods because of cancer risk."

To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!

Today we'd like to introduce you to one of the sweetest, most creative, and passionate raw foodists we know. She's petite, pretty, pleasant, powerful! She continually shares her knowledge about the raw food lifestyle with others and educates many individuals about our human rights when it comes to the foods we grow and consume. She's up on the latest regulatory activities relating to health and diet issues going on within the US government, and speaks out when our rights are in jeopardy of being taken away.

Take the Time to Meet... Rhio!

I've already posted the recipe for this, but I wanted to talk about the orange pudding a bit. Since going raw, I've become a mostly intuitive eater. Whatever I feel like eating is what I eat. This usually means I am eating the same food for an extended period of time until I feel drawn to something different. Lately it has been the orange pudding.

I've been starting my mornings with a large bowl of it. If Jim is making lunch then I'll eat the salad or nut dip that he makes, otherwise it's orange pudding again. Then, if I didn't eat a salad during the day I usually have a salad for dinner and...a dessert of--you guessed it!--more orange pudding.

Here's a video demonstrating a technique for making super-fast, vibrantly beautiful, tasty salads! If you frequently find yourself in a rush, but also want a healthy meal, definitely check out this mandoline technique. (Further commentary below, after the video...)