Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




For today's installment of Makin' It Monday, we wanted to share something that we've been making a lot of lately. It's so simple, yet so delicious and refreshing. Here's the recipe:

  • 2 cucumbers
  • 3 large stalks of celery
  • 1 handful of cilantro

That's all!? You might finish with a pinch of your favorite salt (optional).? Also, since the cucumber is an extremely water-heavy veggie, I would advise you to run it through the juicer several times. Here's what I do:

Jim here... When you're a committed raw foodie, certain activities that most other people consider routine can become somewhat difficult if you don't apply a bit of forethought and planning. Take traveling, for example -- specifically, flying.

What if you're flying out of town -- say, to the Florida Keys (wink, wink) -- and want to make sure you'll have enough to eat during the day-long trip? What if you also want to bring along some staple raw food items as well ? What if some of these are generally refridgerated ? How can you accomplish all of that?

To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!

Here it is, the new year. I've never been excited about the end of one year and the beginning of the next, but this time it's different.So many things have changed in our lives here at Pure Jeevan, bringing us to this point in time--a time that we are ready for and fully embrace. This year is going to be RAWmazing!

Many plans and projects have been started over the past few years, and this is the year that will see many of them fully blossom. The beauty of these projects is that they are about so much more than just us, or just you, our lovely readers. Our mission is to help as many people as possible to wake up from a life that's only partially being lived.We believe there are many tools that can be used to fully wake up and embrace life; one of them is eating a raw food diet. We raw foodists know that there is a lot more to life than what we've been taught to believe and expect, and many of us are helping others learn this beautiful fact. We are shaking up many of the core beliefs on which most of us have based our lives. I strongly believe that many of us in the raw food movement can say: We Are The Ones! We are the ones who are here to make positive changes, to help others fully embrace life, and to have fun, fun, fun! Why waste even one more day of your precious life doing something you don't enjoy doing? It's time to have fun, to feel the love that exists within and all around us, and to help others experience the same! So, are you in ?Do you want to join us on this grand adventure of creating a blissful life for not only ourselves, but for the rest of the world, as well?

To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!

Here's a letter from Wendi to the Pure Jeevan family. I prettied it up a little with some color and graphics. -Jim

Hi there, lovely Pure Jeevan family! I'll be away from the computer for a month, working on some deep healing. It's time to go within and really hear what my body and spirit are saying.

Today, we're going to show you haw to make some tasty brownies. Best of all, this recipe takes only a few minutes. Let's get to it!

First, throw a couple of big handfulls of raisins into your food processor.

Q: How Long Do Smoothies Last?

I responded to a similar question a while ago in an online forum. This issue comes up a lot, acually, so I figured I'd provide our response here on the blog rather than simply through an email reply. Here's that response, reworked a bit for our blog:

Optimally, I suppose we'd all just eat things whole, most of the time, instead of blending/juicing ...

To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!

Next weekend I'll be at the Green Festival in Washington, DC. helping Natural Zing at their vendor booth (I'm completely in love with Natural Zing because of their honest business ethics and commitment to having the highest quality products available---and the president is a truly beautiful individual). My dear friend RawBin will be picking me up next Thursday for a RAWsome weekend and I'll fly back on Monday!

Here's a list of some Green Festival facts from their Web site:

EVERYONE LOVES RAW TACOS!!! So, this week, we're going to show you FOUR "Makin' It Monday" videos instead of just one. These were filmed in Berkeley, CA, at our dear friend Carolyn's apartment. We hope you love these recipes. We actually eat raw tacos quite regularly -- especially when tomatoes are in season.