Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




The diets of raw foodists are as varied as those of individuals consuming the Standard American Diet. The majority of raw foodists are either: 1) gourmet raw foodists, who consume dishes that are usually heavy in fat from nuts (Pure Jeevan started out this way); 2) basics raw foodists, who don't process their fruits and veggies in blenders, food processors, or dehydrators; 3) mono raw foodists, who consume single foods for each meal (i.e., a meal of only apples for breakfast, romaine lettuce for lunch); 4) low fat raw foodists, who consume processed meals at times, but prefer to keep their fat intake below 20% of their calories (Pure Jeevan is working toward this); and

Take the time to meet #5 ...

Jim here... Thought we'd share some hidden camera footage from the Pure Jeevan household. Didn't you know ? ... the Pure Jeevan household is under continual video surveillance!? We have an enormous bank of these cameras, all feeding live streams to our costly, off-site high-tek storage facilities, monitoring every room in the house -- all to capture moments of inspiration such as this one. Why carry pen and paper all the time when you can simply install hundreds of "inspiration-cams" and pay techies to maintain a gargantuan bank of petabyte hard drives ? So, in this clip, the actual origin of an idea is captured. (We totally weren't just acting, ok ) So, having scoured said bank of petabyte hard drives, we isolated the following clip --thought you'd enjoy it as a preview of what's ahead tomorrow.

Jim here... We're at an interesting juncture here at Pure Jeevan. For the moment, we're still living a little more "in the box" than we plan to in the near future. One example of this is my personal excitement about Fridays. Oh, I suppose Fridays will always seem special to me somehow. But after years of the corporate routine, Friday remains the most welcome weekday.

Friday signifies the end of the five-day stretch during which most people do whatever they happen to do to pay the bills, to keep (raw!) food on the table, and a roof over their heads. While I know of and admire many people for whom the work week is generally meaningful and rewarding, I suspect that the majority of people go through it simply for the money. Sure, many "like" their job (or, perhaps more aptly, "don't hate it"), but I have met too few who absolutely love their jobs. (Come to think of it, I've met quite a number who actually do hate their work!)

Jim here... A few months ago, I was in our local food co-op's juice bar. I'd ordered an apple juice and had cringed when I saw the barista chop up four Granny Smiths and nonchalantly toss the whole lot, seeds and all, into the juicer. That juice was for someone else. So, when my order came up, I politely requested that he cut the seeds out -- a request he reluctantly granted, although not without showing considerable annoyance. My thinking was: Hey, those seeds contain cyanide! Why would I want to consume that, even in small amounts

But then... Have you ever known anyone who died from eating apple seeds? ?I know I haven't. Also, after mentioning this to a few people I know, I found that a number of them regularly ingest apple seeds. And, well, they're still living. So, is there any truth to the rumors? And, should we be concerned at all about this?

After so looooong, the much-awaited Episode 6 is here of "Know Your Food"! Aren't you thrilled? Well, WE are. We're fantastically excited to announce that we have SIX thrilling new eipsodes "in the can" (as we film buffs like to say). So, here's the first of those six, in which your humble nutrition researchers reveal the hidden secrets of cacao, that delicious tropical ambrosia that opens your heart like nothing else. So, grab a raw chocolate snack of your choice and curl up in front of your favorite flat screen. Here's the vid:

Whoa, what'd you think of the "Monkey Brains" scene ! Have we finally used EVERY SINGLE hoaky feature of the Windows Movie Maker software? (Don't answer... Those were rhetorical questions.) In case you couldn't read some of the nutritional information, here's a summary of the key components of this delicious bounty from the Earth's equatorial regions. Raw chocolate contains:

Let's continue this video cavalcade with a very quickly made video basically peeking inside Karyn's Raw in Chicago. I didn't really have an opportunity to spend a good deal of leisurely time there, as I did with two other Chicago area restaurants, so this video is *very* basic, and not at all thorough in terms of what is offered there. But, if you're not from Chicago and have no other way to see it, perhaps its interesting to take a quick (just 3+ min) look. Here's the video:

Q. I recently read the following on Dr. Micahel Eades' (dr. protein power) blog & would appreciate your opinion:

Have you any comments on the RAW FOOD movement and particularly Dr. Cousens claim of a ?cure ?

Dr. Eades' response:

I don t know anything about Dr. Cousens. I do know that people in the raw food movement seem to believe the raw foods deliver ?natural? enzymes unaltered by cooking to the GI tract to help it do its work. Problem is these ?natural? enzymes are made of protein and are denatured (the same alteration process as cooking does with heat) as soon as they hit the stomach acid. The fact that proteins can t make it through the stomach without being completely altered is why diabetics can t take insulin pills and have to get their insulin via injection. Insulin is a protein, just as enzymes are, and it can t make it through the stomach without being denatured.

I receive many questions from our readers, and I am very happy to respond. I truly love helping others, but I don't do it just for them.When I was younger, many times I thought I was performing selfless acts of kindness whenever I'd help others. However, now I realize I am experiencing pleasure by helping others. I find it very rewarding, as though I am fulfilling my purpose in life.

Do you know what your life's purpose is? Do you believe there is such a thing These aren't rhetorical questions; I'm really interested in hearing your response. Well, I've known my life's purpose (actually, I have more than one) from a very young age, but it wasn't until recently that I began living it more fully. My purpose in life is to love others---to connect with others through an immensely deep and genuine love.One way I've found for spreading my love and realizing my purpose is by helping others.

When I answer questions for our readers, I speak from my heart. I think it's important to realize, however, that the answers we receive from others are *their* answers to similar questions. Maybe their answers will work for us, but maybe they won't.I've stressed this many times, but it never hurts to repeat it: Listen to others, hear what they have to share, but mostly listen to your own inner voice. We all have the answers deep within ourselves, even if we can't always hear them very well.

Some of you who are new to raw foods may be happy to learn that there are festivals for individuals interested in the raw foods lifestyle! They are a fantastic opportunity to meet like-minded friends. For those of you who attended the Raw Spirit Festival in 2008, seeing images from that event may stir the magical memories you collected while there.

Below is part two of a two-part guest piece by Rawbin Anderson, in which she recounts her 2008 Raw Spirit Festival J.O.B. experiences of working in the kitchen. Rawbin is now the Raw Spirit Festival East Coast Manager and can be reached at Rawbin [at] rawspirit.com.

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Jim here... Whenever I want to learn how to do something new, here's how I go about it:

>>> I practice. <<<

To help keep all of you inspired, we ve asked some

remarkable individuals to share their raw food stories with you. Enjoy!