Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




For today's installment of Makin' It Monday, we wanted to share something that we've been making a lot of lately. It's so simple, yet so delicious and refreshing. Here's the recipe:

  • 2 cucumbers
  • 3 large stalks of celery
  • 1 handful of cilantro

That's all!? You might finish with a pinch of your favorite salt (optional).? Also, since the cucumber is an extremely water-heavy veggie, I would advise you to run it through the juicer several times. Here's what I do:

Pardon the video quality there. A.J. and I shot that video at night and, although it looked decent on the camera's preview screen, the actual video came out almost totally black!? However, with a bit of video processing, we were able to salvage it. It's not optimal video, but it's at least watchable (and, hey, also conveys a little of that nighttime festival feeling).

A quick note about veganism before I share some additional info... As we've stated here many times, Pure Jeevan advocates a raw vegan lifestyle. What do we intend that to mean, exactly? Well, strictly speaking, veganism excludes all animal products, both in terms of diet and lifestyle.

Here's some coconutty video footage from our Florida Keys excursion. First up is some footage of Randesh, from www.TheGuana.com, who obtains fresh coconuts for Charlie Wilson's Key West restaurant, Help Yourself (see yesterday's blog post).Notice that Randesh uses a proper piece of equipment -- a large machete (or cutlass) -- which makes short, easy work of opening these precious gifts of nature! In the video footage following that, you'll see how comically difficult it is to open a young coconut when you lack the proper equipment. We actually went out looking for a machete, but could only find a large chef's knife at a local K-Mart. Yep, they were sold out of machetes! (Ironically, the chef's knife -- the heaviest one the store had -- cost about $17, while plain old machetes run just $10 or so at most hardware stores. Next time we'll keep looking...)

Jim here... Thought we'd share some hidden camera footage from the Pure Jeevan household. Didn't you know ? ... the Pure Jeevan household is under continual video surveillance!? We have an enormous bank of these cameras, all feeding live streams to our costly, off-site high-tek storage facilities, monitoring every room in the house -- all to capture moments of inspiration such as this one. Why carry pen and paper all the time when you can simply install hundreds of "inspiration-cams" and pay techies to maintain a gargantuan bank of petabyte hard drives ? So, in this clip, the actual origin of an idea is captured. (We totally weren't just acting, ok ) So, having scoured said bank of petabyte hard drives, we isolated the following clip --thought you'd enjoy it as a preview of what's ahead tomorrow.

Here it is, the new year. I've never been excited about the end of one year and the beginning of the next, but this time it's different.So many things have changed in our lives here at Pure Jeevan, bringing us to this point in time--a time that we are ready for and fully embrace. This year is going to be RAWmazing!

Many plans and projects have been started over the past few years, and this is the year that will see many of them fully blossom. The beauty of these projects is that they are about so much more than just us, or just you, our lovely readers. Our mission is to help as many people as possible to wake up from a life that's only partially being lived.We believe there are many tools that can be used to fully wake up and embrace life; one of them is eating a raw food diet. We raw foodists know that there is a lot more to life than what we've been taught to believe and expect, and many of us are helping others learn this beautiful fact. We are shaking up many of the core beliefs on which most of us have based our lives. I strongly believe that many of us in the raw food movement can say: We Are The Ones! We are the ones who are here to make positive changes, to help others fully embrace life, and to have fun, fun, fun! Why waste even one more day of your precious life doing something you don't enjoy doing? It's time to have fun, to feel the love that exists within and all around us, and to help others experience the same! So, are you in ?Do you want to join us on this grand adventure of creating a blissful life for not only ourselves, but for the rest of the world, as well?

Here's a picture I took at Portland's Saturday Market last week. We've been pleasantly surprised to find that artichokes grow rather well here in the Pacific Northwest. We don't recall seeing them much back East, but many of our neighbors grow them (both for the artichokes and, I suspect, as ornamental plants).

I suspect that some raw foodists tend to overlook artichokes because they're so traditionally linked with the image of something steamed, stuffed with breadcrumbs, and drizzled in butter -- so, "cooked," "breaded," and "dairy" all together in one recipe! Being half Italian, I grew up eating them this way. My mother almost never said "artichoke"; she always called them an Italian word that sounded like "ga-GO-che-lee." ?She made them just a few times per year, and they were always a huge treat (and we'd often fight over the hearts -- by far the best part!).

Jim here... While browsing a thrift shop for a smaller belt yesterday, I was reminded to make a few quick points here at our blog about the raw food diet and weight loss.

Many people are initially drawn to raw foods for the weight loss aspect of this lifestyle. Where most other diets ultimately fail in this area, raw foods usually brings wild success. So, for anyone considering a raw foods diet specifically for the purpose of weight loss, here are a few quick tips centered around the theme of "letting go of your expectations."? You may be wondering, "Why should I let go of my expectations for weight loss " Well, here are two big reasons:

I was just thinking about a particular phenomenon, but don't know what to call it. This is something I used to notice mostly after watching movies, although it's something that happens all the time in life -- and I think it does in fact relate to diet, so I'll share. Here it is:

Ever leave a theater after viewing a particularly uplifting film Recall what it's like for a moment. You walk outside, maybe with friends or family, still filled with that magical feeling of having visited another world, or having been moved beyond words, or being filled with inspiration. There's a glow about you, and the air seems sweeter as you stroll out to your car, absolutely care-free. You spin around as you walk, laughing with your friends, joking and hugging each other, engaging in imaginative conversation all the way home -- and the spell lasts for a good long time thereafter. Oh, I love, love, love great movies!!!

We get asked from time to time about whether we like to use protein powders and, if so, which brands we like. As you'll no doubt notice after getting into raw foods for a while, raw foodies (just like quite a lot of health-conscious people) often get into various powdered food additives. Some purists are against their use, of course. But, we're not so dead set against them. We do, however, believe that, if you're going to put something into your body as part of a health program, you should be conscious about it.

A few months ago, Wendi decided that she wanted to add some protein into her diet in the form of a protein powder. She did quite a bit of research at the time into the various brands available, charting out which ones were raw, which ones had various ingredients, and so forth. It was a fairly in-depth study, done for personal reasons unrelated to Pure Jeevan's blog articles. So, we never mentioned it before.

Jim here... I'd like to quote a poem today. It's called "the lesson of the moth" by Don Marquis. It's from his "archy and mehitabel" series, published in the 1920s. If you're unfamiliar with the series, archie is a cockroach who types poems (in all lowercase, without punctuation) by jumping onto the keys of a typewriter. Here's the text:

i was talking to a moth

I hear the question all the time: "Don't you miss eating out at restaurants " My answer is always, "No. I prefer the fresher organic foods I can create for myself in my own home. I can pay the same amount for better food if I stay at home to eat." It's true, too. I don't miss eating out at restaurants. Sometimes I miss the convenience of someone else doing my food prep and cleaning up afterward, but as far as the actual food that I consume, I prefer the foods we eat at home. Besides, when you eat out as a raw foodist, your choices are limited to only a salad if you live in an area with no raw food restaurants.

Sometime last year, as a treat for Jim, we went to a restaurant. I got a huge salad that I used to love when I ate cooked foods at that particular restaurant. I remembered the greens were always dark, the onions were nice and flavorful, and the dressing was a simple oil and vinegar with salt. Well, after consuming only fresh foods in our home for quite some time, the salad that I used to think tasted so great now seemed to be lifeless and limp. It wasn't enjoyable to eat, and I sure didn't like paying so much for a nonorganic salad that didn't even taste good to me. So, we didn't eat out again after that.