Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




We're going to be running the above banner for a few days as we bring you highlights of the raw food scene in the beautiful Florida Keys.

Pardon the video quality there. A.J. and I shot that video at night and, although it looked decent on the camera's preview screen, the actual video came out almost totally black!? However, with a bit of video processing, we were able to salvage it. It's not optimal video, but it's at least watchable (and, hey, also conveys a little of that nighttime festival feeling).

A quick note about veganism before I share some additional info... As we've stated here many times, Pure Jeevan advocates a raw vegan lifestyle. What do we intend that to mean, exactly? Well, strictly speaking, veganism excludes all animal products, both in terms of diet and lifestyle.

Thinking of Writing a "My Raw Story" Piece for Pure Jeevan's Blog

Fantastic! We d love to consider running your raw story to help inspire others. Please know that the "My Raw Story" series isn't only about success with weight loss on the raw food diet. It's about an overall life change that happens when a raw food diet is followed. We want to hear how your life was dramatically changed by adopting a raw food lifestyle. Below are some guidelines to help you submit your story:

Jim here... Recently, a commenter on this blog, Lannette, mentioned being a cardiac rehab nurse. For some reason, reading this set my wheels spinning in various directions, among them onto the topic of meat consumption in the world. To begin, I'd like to recap something I'd said in response to her:

... it *astounds* me how people joke about heart health where I work. People around here routinely return from medical exams and actually adopt rather mischievous grins when they reveal how high their bad cholesterol levels are. It's like they're saying, "I know meat and dairy are bad for me, but I'm going to keep on eating it anyway. Isn't that funny ??!!!" Ummm, no. It's sad. They laugh it off as though there could be no possible future reckoning for them. It's reminiscent, IMHO, of Dr. Viktor Frankl's book "Man's Search for Meaning," in which he describes a psychological phenomenon he termed the "delusion of reprieve." For anyone unfamiliar w/ that, the term describes the phenomenon via which those faced with certain death (or near certain death) mentally construct some way out of it. They are deluded into believing that they'll have a reprieve from the inevitable. So, it's exactly the same to me -- these people see the heart attacks coming. They simply refuse to do anything about it, refuse to change their habits, deny what their blood work says to them. Why? Because they think "I'll be okay. Sure, this leads to heart disease in most people, but not in *me* because I'm a strong guy, I'm macho, I'm not as fat as some other person here, etc." Mostly, it's the meat, I think. It's got a powerful hold on our society...

So, today I wanted to write a little bit on the topic of meat consumption. This is an enormous issue, in my opinion. If you're reading this, it likely means you're already at least a vegetarian, so I do not need to quote you any saddening statistics on the horrors of the meat industry. In fact, before writing this, I decided to visit the PETA web site quickly in order to glean a few slaughterhouse facts. But, in no time, I became markedly depressed, so I'll largely avoid focusing on specific negative imagery here.

We all know what "greens" are in general. For example, no one questions whether lettuce, kale, spinach, or chard are greens. But on the other hand, all of those items *are* also clearly green in color. With that in mind, what would you make of the following two questions I (Jim) recently pondered -- tagged as "reader questions" so they're easily found in the future by other equally inquisitive people ;-) -- that seem bizarre, but are really quite interesting?

1. Are non-green greens (e.g., purple kale) still considered greens

2. Are vegetables with green skins (e.g., cukes, zucchini) considered greens? (After all, they're green!)

One of our readers, Julie, asked me to update her on what kind of diet I'm doing and why I'm doing it. The last time I publicly made changes with my diet, I received many similar questions. So, I figured maybe it would be a good idea to respond to her question here on the blog for anyone else wondering the same thing.

I did explain, in a long post, about experimenting with my diet being important to me.If you didn't read that entry, it will answer a lot of your questions. For many of you, I think I know what you are thinking: "Wendi was pretty much morbidly obese, her health was horrible, but she's now healthy. Why would she change anything with her diet when she has already found what works "?

Well, it's true. I am extremely healthy compared to how I was before I started consuming raw foods. Here are some pictures to show the changes, to motivate some of you currently struggling with eating more raw foods...

To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!

Jim here... Yesterday, we talked about exceptions -- those non-raw food items that raw foodists sometimes allow themselves to eat. I listed mine, and a number of people here and on Facebook noted some of their own. (Seems a lot of us enjoy olives, by the way!) It struck me today that a natural follow-up to a list of exceptions would be a list of non-exceptions -- basically a list of things I personally never ever ever ever consume.

This makes sense, right? I suppose all people generally have three basic lists: (1) those things we eat regularly, (2) those things we eat sometimes, and (3) those things we never eat. Hopefully, none of us keep these lists etched in stone, as diets are dynamic things that tend to evolve over time. A few of the items I'll list below may only apply to my current practices, while others (like refined sugar) I hope to permanently exclude. So, let's see:

Our weekend is going to be filled with Spring cleaning. Many may not think of any type of cleaning as fun, but there's something special about Spring cleaning. Maybe it's because when we do Spring cleaning in our home, we tend to make it a family event. When we do things together as a family, even though there may be a little bickering here and there, but for the most part we have fun. There's something truly rewarding about working together as a team for something that is going to benefit everyone.

I have enjoyed including information about new people, companies, and sites here in our blog for you to meet each Tuesday. Today, however, I want to do something a little bit different. Instead of someone or something being introduced to you, I'd love for YOU to introduce yourself to ME!

Take the time for ME to meet...

Happy Navratri!

You haven't been hearing much from me (Wendi) lately, for a variety of reasons. Over the next few days, I'll be celebrating Navratri and posting here on the blog at the end of each day. In my posts, I'll be sharing some of what has been going on with me and why you haven't seen much of me around, as well as comments on my celebration of Navratri.