I suppose that, when you buy more produce than the average consumer, you come to observe a thing or two about that produce. We can't say for sure that our assertion is 100% true, but it sure does seem true to us. You see, we've noticed that produce we purchase at farmers' markets tends to keep longer than store-bought. Give it a try yourself, and see if your produce stays fresher longer!
Of course, there are many other benefits to shopping at farmers' markets. Aside from the produce being able to stay fresh longer, you're getting it in a much fresher state than store-bought. So, the things you eat first will be "extra" fresh tasting.
Read more: Produce Buying Tip: Farmers' Market Produce Lasts Longer!
Jim here... When you're a committed raw foodie, certain activities that most other people consider routine can become somewhat difficult if you don't apply a bit of forethought and planning. Take traveling, for example -- specifically, flying.
What if you're flying out of town -- say, to the Florida Keys (wink, wink) -- and want to make sure you'll have enough to eat during the day-long trip? What if you also want to bring along some staple raw food items as well ? What if some of these are generally refridgerated ? How can you accomplish all of that?
?To keep all of you inspired while we are away, we've asked some
remarkable individuals to share their raw food stories with you. Enjoy!
I'm still sticking with my mono meal eating for Navratri. It's not as easy as I thought it would be, probably because I thought I wouldn't have any problems at all. Anyway, I'm sticking to it and we'll see if it makes me feel more energetic and healthy after the nine days are completed.
April 11, 2008
We're here to inspire you...that's our overall focus here at Pure Jeevan. So, when we ask you what you'd like us to do more of, less of, or to consider doing here on the blog ... we take your responses to heart. Of course, it's impossible to please every single person since we all have different personalities and needs. However, we'll always do our best to create a balance in order to inspire as many individuals as possible.
Below are suggestions for what some of you'd like to see happening here on the blog, along with some responses from us. If you have more suggestions, please send them our way anytime. We read everything that comes in and will always give your suggestions serious consideration.
There's a peculiar yet recurring kind of argument I get from a number of people from time to time when the subject of diet or health arises. Basically, it goes like this: "Yeah, all of those vegetables and exercise might be good for you, and all of that meat and fried food I eat might be bad for me, but what if you get hit by a truck tomorrow "
This sort of perspective is interesting to me for at least two major reasons.

Ever since developing a personal conviction a few years ago that following a raw vegan existence was the best lifestyle for me, I've lived somewhat in conflict with the day-to-day corporate business environment in which I make my living at the moment. As we've directly stated many, many times, we're in the process of changing all of that. But, making such a huge change takes a long time because careers are in many ways very anchoring. We may write more about that process because it's true that going raw (or, really, adopting any kind of diet outside of what most other people eat) can lead to significant changes in your life. Between Wendi and me, I think we've gone through pretty much all of them, and there's certainly value and relevance in sharing most of those things here. Today, though, I thought I'd share what I call my "$75 Salad Story."
In the business world, "networking" is among the more prevalent activities anyone does. It's pretty much always going to involve food , right? It's always a breakfast briefing, meeting a client over lunch, or attending a dinner party (complete with a cocktail hour). ?The deck is more or less stacked against you at these things because, let's face it, they're usually set up to provide what most people perceive as a pleasant experience. And, quite often, that means a certain degree of culinary decadence / indulgence -- invariably at venues that have never heard of raw chocolate or raw apple pie (which, to me, is 10x more appealing and exciting than the ubiquitous "chocolate fountain").
Read more: Jim's $75 Salad: Staying Raw @ Haute Cuisine Destinations

We're going to be running the above banner for a few days as we bring you highlights of the raw food scene in the beautiful Florida Keys.
Yesterday, we covered the concept of "unsubscribing" from unhealthy practices. This was of course based on the common Internet practice of subscribing and unsubscribing to various things like newsletters and email lists. I receive quite a few of these each day, many raw foods ones and many non-raw ones. Among the non-raw, one that has been interesting to me lately is called the Art of Non-Conformity, penned by Chris Guillebeau. Basically, Chris' site chronicles his adventures in reaching his personal goal -- to travel to every country in the world! Along the way, he writes about all sorts of out-of-the-box things, as the blog name implies.
Today, he posted something that is remarkably insightful and applicable to our subject matter here, even though his context was completely different. The entry, entitled simply "Before and After," discusses the drinking water problems in much of Africa, focusing for the moment on Liberia. Atop the piece (the "before" picture) is a muddy water hole, the only source of drinking water for one village. The next picture (the "after" shot) shows a different, very happy village obtaining fresh, clean water from a newly installed well. Chris closes his article with the following quote:
Three months ago today, we put up a post called "Is Alcohol Raw " I wanted to post a little follow-up to that today, while I'm thinking of the story. (And, by the way, a great conversation ensued in the comments section of that article. However, if you visit it now, you'll see that the comments have disappeared. We're hoping to have these and many other comments restored once a new version of Disqus is released.)
In that article, I touched on how the body can seemingly store states of consciousness (noting how I dreamed of being drunk and felt authentically drunk in the dream). This sort of phenomenon is well documented anecdotally (e.g., often associated with LSD use), although still not fully understood by medical doctors or psychologists. In any case, the term "flashback" comes to mind:
Read more: Strange Wine Experience & Jim's *Emergency Smoothie*
This morning as I was driving from the beautiful Carnegie Mellon University campus to a business meeting outside the city, I had to take a detour at one of Pittsburgh's many bridges. It was a little frustrating because I had hoped to arrive at my destination early enough to grab a green tea at a coffee shop. But, these little delays happen. I'm glad this one did, though, because I soon passed a small yoga studio (called Pratique) where an interesting window decal hangs. It reads: "Yoga is my health insurance."
Many kudos to the clever people at Pratique who apparently crafted this catchy and spot-on message. While this is a raw foods site, not a yoga site, the message is equally apropos here. It essentially means, in my view, that we all have the opportunity to profoundly affect our own health and well being.
In our family, we're currently facing the realistic prospect of taking a literal approach to this concept, dropping formal health coverage! Quite literally, we feel that maintaining a health plan is (almost) a complete waste of money. I'm not posting this to start a debate as to whether those who follow a healthy diet should or should not buy into a plan. (I know all of the related arguments already: Yeah, but what if you cut your arm and need stitches Save that for Facebook or, at least, some other time.) I'm more concerned with reiterating one of our key messages here at Pure Jeevan -- our unwavering ?conviction that physical health and diet are tightly connected. Wendi knows this, I know this, our child knows this, YOU know this... But why doesn't everyone acknowledge it?