Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Jim here with a weird little story for today... I was at a business seminar early this morning and someone I know came up behind me at the buffet and said, "I'm getting in line behind you to see what you eat. You've lost weight and I want to lose weight, too."

"Well, it's no secret," I replied. "Just chow down on all of this great fruit they have." (I'd already piled my plate high with honeydew, cantaloupe, pineapple, and strawberries.)

Every week I introduce you to some companies or individuals I think may be interesting to you. This time, I want to intoduce you to some handy calculators that will help you monitor your daily intake of nutrients.

Take the time to meet...

Hi everyone! Jim here with a really special treat for you today. I'm interviewing our friend Joe Prostko, who we've known for a good year or so through the Pittsburgh raw food meetup group. You may remember Joe from our cacao pod video a while back.

We just had a big raw food potluck costume party here, and Joe showed up as an Oompa-Loompa. At first, I admittedly did not get the deeper part of this joke. I simply thought it was a novel costume because it was a character from the Willie Wonka book / movie. Later, however, it really sunk in, as I decided to flip through the Willie Wonka book to read up on Oompa-Loompas. Here's a quote from Willie Wonka author Roald Dahl:

Jim here... Recently, a commenter on this blog, Lannette, mentioned being a cardiac rehab nurse. For some reason, reading this set my wheels spinning in various directions, among them onto the topic of meat consumption in the world. To begin, I'd like to recap something I'd said in response to her:

... it *astounds* me how people joke about heart health where I work. People around here routinely return from medical exams and actually adopt rather mischievous grins when they reveal how high their bad cholesterol levels are. It's like they're saying, "I know meat and dairy are bad for me, but I'm going to keep on eating it anyway. Isn't that funny ??!!!" Ummm, no. It's sad. They laugh it off as though there could be no possible future reckoning for them. It's reminiscent, IMHO, of Dr. Viktor Frankl's book "Man's Search for Meaning," in which he describes a psychological phenomenon he termed the "delusion of reprieve." For anyone unfamiliar w/ that, the term describes the phenomenon via which those faced with certain death (or near certain death) mentally construct some way out of it. They are deluded into believing that they'll have a reprieve from the inevitable. So, it's exactly the same to me -- these people see the heart attacks coming. They simply refuse to do anything about it, refuse to change their habits, deny what their blood work says to them. Why? Because they think "I'll be okay. Sure, this leads to heart disease in most people, but not in *me* because I'm a strong guy, I'm macho, I'm not as fat as some other person here, etc." Mostly, it's the meat, I think. It's got a powerful hold on our society...

So, today I wanted to write a little bit on the topic of meat consumption. This is an enormous issue, in my opinion. If you're reading this, it likely means you're already at least a vegetarian, so I do not need to quote you any saddening statistics on the horrors of the meat industry. In fact, before writing this, I decided to visit the PETA web site quickly in order to glean a few slaughterhouse facts. But, in no time, I became markedly depressed, so I'll largely avoid focusing on specific negative imagery here.

This is the first installment of a new series that we plan to run occasionally here on the Pure Jeevan blog. The series is called "Raw Foods 101" (the same name as our free eBook that has now been read by more than 5,000 people around the world!). Raw Foods 101 will become the latest addition to our category list (available along the right side of our sidebar). In time, clicking on Raw Foods 101 will deliver a plethora of raw food tidbits.

So, where should we start? ... How about the topic of soaking nuts and seeds ! This is a question that comes up repeatedly in emails sent to Pure Jeevan.

When it comes to healthy eating, most of us know what is and isn't healthy for our bodies. Sure, we've been a bit confused by what the media and our government tells us, but overall I think we can all confidently say we know that consuming fresh fruits and vegetables is going to be a healthier choice than eating a McDonald's hamburger and fries. Right

But, what do we do when we're dealing with stress in our lives? What if when we're stressed we instantly head to McDonald's to eat the burger and fries we know aren't healthy for us? Or what if we consume large quantities of cakes, candies, or ice cream when we're overcome with stress

As many of you know, I'm more of an intuitive eater than anything else. I eat what I intuitively feel my body needs most of the time. Well, for the past two weeks what my body has been asking for is cauliflower. I went through a cauliflower stage sometime last year, and it seems I'm back to eating that lovely white flower veggie again!

At first I was making mashed cauliflower (like? mashed potatoes) and keeping the recipe very simple. I've made complex versions of the mashed cauliflower before, but I was really drawn to a more simple taste so all I was adding was some olive oil, salt, and a tiny bit of macadamia nuts. Yesterday, however, as I was cleaning the cauliflower (since my body was telling me it wanted more of it), I had a sense that I wanted something more vibrant, more fun than simple mashed cauliflower. So, I followed my intuition (picking up whatever I felt my body wanted to eat with the cauliflower) and here's what I created...

To help keep all of you inspired, we ve asked some

remarkable individuals to share their raw food stories with you. Enjoy!

"An ounce of action is worth a ton of theory." ~ Friedrich Engels

When people talk about goals and planning, two distinct camps tend to emerge, in my experience:? (1) the "aim then fire" types, and (2) the "fire then aim" types.? I've used those specific terms for a reason, and will return to them in a bit. But, let's look at the two types, and relate them to the way in which one might approach raw foods.

Well, I hope we're finally approaching the true end-game of our whole move. We now have our home listed with a new realtor (no longer going it alone as a "for sale by owner" scenario), so we're hoping that a renewed effort (and a lower price) will attract a buyer. The market seems to be perking back up a little as well, which certainly can't hurt anything.

Thanks to everyone who sent in suggestions for places we should consider moving to. I assure you that we researched each and every one to an almost ridiculous degree. There are more amazing places to live than we ever knew, and we were delighted to learn about some areas with which we weren't very familiar -- funky little enclaves in Texas, Tennessee, New Mexico, etc. I think we've hinted as to our inclinations before, but I can tell you that, after so many months of intense deliberation, we believe the best domestic home for Pure Jeevan is probably in Oregon.

If you've been following us for some time, you'll know that we are continually working on projects that will either serve our raw food community or educate others about the health benefits of a raw food lifestyle. If you are new here, or just getting to know us, you can read a summary of what we accomplished last year and a summary of the projects we're currently working on. We're serious about our goal to inspire others to learn about and embrace the raw food lifestyle and community. I've always been someone who helps others, who senses in what direction they are headed and then offers inspiration to keep them moving. I love the work we do as Pure Jeevan and it is extremely rewarding to receive so much gratitude from many of you. But, guess what? Sometimes I get tired!

Sure, some of you may be saying, "But, wait! People who eat raw foods are supposed to be power houses of energy -- able to continually keep active and never run out of steam." Well, that is very true. So, I take it back. I'm not really "tired" like I said -- my body is able to wake up in the morning, easily fall asleep in the evening, and go about its daily work without feeling like it's run down.However, I am feeling like I need a rest from all that I've been doing. Maybe I don't need to sleep hours and hours, because my body isn't truly tired. None of my being is truly tired -- my body, mind, spirit, and emotions are feeling great, actually.

However, I still feel like I need a break from my routine. On top of that, I've been feeling uncomfortable in the cold weather even more this year than I did last year. It hurts all the way down, deep inside my bones. I feel like it will take a lifetime to thaw from the cold I've been feeling here in Pittsburgh. The sun rarely shines, and the snow and ice are brutal on someone eating only raw foods. My instincts told me two years ago that it was time to move to a warmer, sunnier climate, but that hasn't happened yet (even though we are patiently working on it, as Jim pointed out in an earlier post).