Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




"An ounce of action is worth a ton of theory." ~ Friedrich Engels

When people talk about goals and planning, two distinct camps tend to emerge, in my experience:? (1) the "aim then fire" types, and (2) the "fire then aim" types.? I've used those specific terms for a reason, and will return to them in a bit. But, let's look at the two types, and relate them to the way in which one might approach raw foods.

Jim here...Well, something awful happened today at Pure Jeevan, something utterly shocking to any raw foodie on the planet -- our Vitamix container broke! I know, I know... breathe with me: Deep breath in... deep breath out. There, that's better. It's going to be okay, I just know it!

Here's what happened:? The agitator assembly (the metal part at the bottom that connects to the blades inside the container) wore out. It blew some kind of bearing or something, lost its internal oil, and started making an infernal noise when we blended our morning smoothie. It was pretty clear we'd blended up our last elixir in that container.

In all of our discussion of immune-building lately, we remembered today that we left out one enormously important item that should be present in anyone's "healing toolbox." That item is, of course, laughter. What better time than a "Fun-Filled Friday" to celebrate the healing power of humor!

Years ago, we'd heard a remarkable story about a man who had cured himself of a terrible disease using laughter as his "medicine." According to the story we heard, the man checked himself into a hotel and just watched Marx Brothers comedies for hours on end, and was eventually cured.

Can you believe it's mid-October already ? Here in Pittsburgh, for those lucky few who may have fig trees, that means harvest time! Well, almost. Take a look at this video we made about figs!

As stated in the video, we did a previous installment on figs in our Know Your Food series (which will definitely be returning once we finally sell our home and become full-time raw food inspiration providers!). Please visit that link for nutrition and other information on figs.

Yesterday, I posted a question on Facebook and was met with some wonderful responses. The question was essentially, "If you're a trying to run a health-conscious household, and if you truly believe that most sugary candy is actually damaging to people's health, then what should you give away to all of the little trick-or-treaters who visit on Halloween night "

I got some great responses! Raisins, fruit leathers, glow sticks, etc. Thanks to those responses, I went out and bought about 60 glow-stick bracelets (the kind that you snap and then they glow brightly for 6 horus or so). I think the kids will think these are neat, and will all want to wear them. I also picked up a bunch of small juice boxes with 100% juice in them. (They're pasteurized, of course, but at least it's not sugary junk.) So, between all of that, I think I'll make it through the night without getting egged.

Tomorrow I'll finally be posting about the 3-Day Raw Food Spiritual Ashram Retreat that I organized. I took a few days to myself after the event, and then I needed to catch up on a lot of things (which included formatting an almost 150-page publication). It's hard to believe that two weeks have passed, already, since the retreat ended.

I have a lot of photos from the event! Some of the guests prefer to remain anonymous, however, so I can't share all of them with you. However, there are a lot that I can still post on a public page for you to view! I'm waiting to receive some more images from the ashram's camera. Once I have them, I'll be able to complete the photos pages and share images from that wonderful weekend.

BIG THANKS to one of the guests, Angel, who happily took my camera and captured images that weekend. I am extremely grateful that she did, and I'm also impressed with her creative gift with photography! The image she captured of another guest, Faye, is absolutely beautiful! I'm looking forward to sharing the pics with all of you!

Jim here... Recently, a commenter on this blog, Lannette, mentioned being a cardiac rehab nurse. For some reason, reading this set my wheels spinning in various directions, among them onto the topic of meat consumption in the world. To begin, I'd like to recap something I'd said in response to her:

... it *astounds* me how people joke about heart health where I work. People around here routinely return from medical exams and actually adopt rather mischievous grins when they reveal how high their bad cholesterol levels are. It's like they're saying, "I know meat and dairy are bad for me, but I'm going to keep on eating it anyway. Isn't that funny ??!!!" Ummm, no. It's sad. They laugh it off as though there could be no possible future reckoning for them. It's reminiscent, IMHO, of Dr. Viktor Frankl's book "Man's Search for Meaning," in which he describes a psychological phenomenon he termed the "delusion of reprieve." For anyone unfamiliar w/ that, the term describes the phenomenon via which those faced with certain death (or near certain death) mentally construct some way out of it. They are deluded into believing that they'll have a reprieve from the inevitable. So, it's exactly the same to me -- these people see the heart attacks coming. They simply refuse to do anything about it, refuse to change their habits, deny what their blood work says to them. Why? Because they think "I'll be okay. Sure, this leads to heart disease in most people, but not in *me* because I'm a strong guy, I'm macho, I'm not as fat as some other person here, etc." Mostly, it's the meat, I think. It's got a powerful hold on our society...

So, today I wanted to write a little bit on the topic of meat consumption. This is an enormous issue, in my opinion. If you're reading this, it likely means you're already at least a vegetarian, so I do not need to quote you any saddening statistics on the horrors of the meat industry. In fact, before writing this, I decided to visit the PETA web site quickly in order to glean a few slaughterhouse facts. But, in no time, I became markedly depressed, so I'll largely avoid focusing on specific negative imagery here.

For today's installment of Makin' It Monday, we wanted to share something that we've been making a lot of lately. It's so simple, yet so delicious and refreshing. Here's the recipe:

  • 2 cucumbers
  • 3 large stalks of celery
  • 1 handful of cilantro

That's all!? You might finish with a pinch of your favorite salt (optional).? Also, since the cucumber is an extremely water-heavy veggie, I would advise you to run it through the juicer several times. Here's what I do:

To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!

Today we welcome Shea Lynn Baird from Monday Night Live. As you may recall from a few weeks ago, Wendi and KDcat visited with Shea and her husband Stephen during their 2010 Trip. While there, they all attended a raw food meetup, and Shea brought a wonderful Thai salad. She shared this delicious creation with all of you in this special guest raw chef edition of Makin' It Monday, below:

Wow, could this really mark 800 raw food blog posts ! ?We must be obsessive orthorexic raw foodies to have achieved that level of focused health editorial journalism! Post #800 deserves to be something really useful (not that the others aren't or do not deserve this), so we'd like to pass along a fun idea. I guess all of that talk of Donald Trump yesterday got me thinking about making deals. We make deals with others, of course, but I think we also sometimes can make them with ourselves.

I'm so glad to be out of the corporate business world these days, but I did pay attention while there, and perhaps even learned a thing or two. Today's post is related to that in a way. You see, I was once at a sales training seminar when the speaker advised following a "this job / next job" strategy with clients. What that means in business is that, when you're in the middle of one job working for someone -- say, for example, you're a printer working on a brochure for a company -- you would make a point of saying something like, "Hey, this brochure is going great. I was wondering what else is coming in the near term so that we can make sure to be ready for it."