Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Just a quick update for those in the Pittsburgh area:

My dear friend Melissa has planned some fun raw food gatherings that you may be interested in checking out. The first is a raw food dinner and demo, the second is a wild herb walk.

Raw Foods Demo and Dinner?

So it's time to continue that discussion on the aforementioned fringe one percent -- those people who will not accept your conscious intention to pursue your own health via this path. Please keep in mind during this discussion that we're only discussing just that one percent, not people in general. So, this is, I hope, relatively rare.

To begin, I'd like to stress a few points:

At a recent raw food meetup, I was surprised that so many raw foodies aren't aware of the raw almond controversy. Maybe most of our Pure Jeevan family members aren't aware of the fact that most almonds are not raw. It's sad, but very true. In 2006 a mandatory almond pasteurization ruling was created. The rule was passed sometime in 2007, I believe, and since then it's been near impossible to purchase truly raw almonds. Maybe pasteurized almonds don't seem like a big deal to most people.

Raw almonds are alive, yet dormant until they are soaked. Once soaked (or moistened in the springtime rains when outdoors), they sprout to begin growing into almond trees. Once soaked and sprouted, the nutritional content of the nuts change significantly. They are alive and filled with protein and so much more!

Wow, is it really Episode 3 already? How time flies! Remember way back when we started this informative, informational, nutrition-oriented "Know Your Food" series? Seems like ages ago, doesn't it? (Oh, wait... It WAS ages ago. It's just taken us a while to get up to speed with this video stuff!) Anyway, here's the video, followed by some camera/video editing news -- oh, and of course some highly urgent celery information. (Okay, it isn't really urgent at all; we just needed to add a dash of drama.) So, see what you think. You might even learn a thing or two about our stalky green friend.

Not TOO bad, right? We're getting to our goal of roughly 3-minute episodes. Of course, this is still one of our first attempts, shot last Sunday. We thought it was decent enough to not entitle it "salvaged" as we did the previous installment.

In a recent post we announced that we were interviewed by Rhio for her Hooked on Raw with Rhio radio show that airs on NY Talk Radio (formerly known as Tribeca Radio). Rhio is an amazingly talented woman; we encourage you to check out her Rhio's Raw Energy site that has a lot of helpful information about the raw and living foods lifestyle.

Rhio talked with us about all of the projects we've been working on. She was particularly fond of the All Raw Directory, but she was also thrilled about our cross-country raw food tour and the raw food publishing company that we'll be starting in the near future. She asked us about our successes with the raw food diet, about our daughter, and so much more. If you have the time, we'd love for you to listen to the interview and let us know what you think! It was our first professional interview and we enjoyed it!

Here's a link to check out interviews that Rhio has conducted: Hooked on Raw with Rhio/NY Talk Radio.

I like this "travelogue" format, so let's continue! Here's Wendi's comments from their adventures in San Luis Obispo, checking out the raw vibes along the CA Central Coast!

After a very active visit in the San Francisco / Berkeley area, we headed down the coast to San Luis Obispo, CA. There's a pretty active raw food meetup there and we were asked to stop in their town to give a talk to their group.

It was a nice drive south, but the sun is a bit brighter than we're used to (especially when driving long distances). When we arrived in the town, we were overcome by the beauty of the place. It's one of the most beautiful places we've seen in California, so far!

Jim here... I was listening to a radio commercial the other day that promised to reveal the "secrets that credit card companies DON'T want you to know." You hear that kind of rather manipulative marketing all the time, right? It's a psychological thing, I suppose -- filling your mind with intrigue almost instantly. My credit is pretty decent, but I was thinking, "Wow, I wonder what those secrets are?!" We humans are curious creatures, aren't we?

But then I started to laugh to myself, imagining a raw foods radio spot adopting that technique. "Buy our special report and learn all of the Secrets that Raw Foodists do NOT Want YOU to Know!!!" And then I laughed some more. Know why? Because, when you think about it, there are absolutely, positively NO secrets raw foodists don't want you to know! Isn't that stunningly cool? In fact, the entire message of the movement is conveniently included right there in the words "raw foods." It couldn't be simpler -- the cure for what ails so much of the planet, neatly summed up in two words.

Jim's mother, JoAnn, LOVES pasta. I'm sure many of you can relate to that---pasta is a big part of the cooked diet and just about everyone loves it. When going raw, many individuals say they just can't do it because they miss pasta too much. Well, that's no longer a problem. There is a raw way to make pasta and you are going to love it if you haven't experienced it, yet!

As a gift for Mother's Day, we sent a pasta-making tool to JoAnn along with a pasta sauce recipe we created for her (see the Paradisio Pasta Pomodoro entry). To make it easier for her to learn how to create pasta, and to answer some of the emails we've been receiving about the device we used to make the pasta, we have put together a two-part video showing how to make delicious, beautiful raw pastas! You'll learn how to use two different pasta-making devices, as well as how to use a simple vegetable peeler to create delicious noodles!

It's been an interesting week for us here. We've looked at a handful of ways that people may either become obese, or sustain an obese body -- all largely for reasons outside of dietary intake. The three situations we looked at included maintaining weight as a defense mechanism (Tuesday), becoming obese through worrying about becoming obese (Wednesday), and obesity as basically a physical manifestation of a non-physical longing (Thursday).

Without a doubt, these are just three out of hundreds of possible non-physical contributors to poor health. The idea was merely to start a thread on these things, opening people's minds to possibilities that perhaps they'd never seriously considered.

As raw foods enthusiasts for many years, Wendi and I have had the pleasure of patronizing raw food restaurants literally from coast to coast. Between us, we've been blessed to have sampled a more diverse spread of raw gourmet foods than have most people. (We hope that many others get to do this as well!)

From time to time in anyone's raw journey, it seems inevitable that thoughts crop up about opening a raw restaurant. For some, it's likely no more than a passing fantasy; for others, it may well become a firm business goal. We believe this is a fine and noble goal -- one that we'd like to see more people accomplish!

Jim here... Sorry for being away for so long. We've got SO much going on these days, it's mind-boggling! More on that later, as I have something in mind already for today...I should start by clarifying that I've been basically raw for almost 4 years now (high-raw, you might say). During the first nearly-two years, I still ate meat from time to time. Actually, I still ate (and drank) almost everything from time to time -- sugars, processed foods, alcohol, you name it -- only less than I did before, and within the context of a dietary intake consisting of a significantly higher percentage of living foods. In those early years, I'd estimate I was averaging 75-90% raw. Not bad ... I definitely experienced improvements in my health!

The big change in consciousness didn't follow until two years ago. (This is an interesting point because, as you can see, I wasn't "ready" for a bigger change for two years into eating a lot of raw foods!) I suppose the difference was that, during the early years, I was pretty much raw by default rather than by conscious decision. As Jules said in Pulp Fiction, "... my girlfriend's a vegetarian. ?Which more or less makes me a vegetarian..." Yeah, that was my case back then, too, although I certainly grew into it (and am thankful that I did).