Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Here's another brief video from our travels. Since time for editing is limited, I think I'll just run some more of the shorter vids this week and then get into the longer, more in-depth interviews next week. So, this is a short, fun conversation I had with Steve, who tends the raw juice and smoothie bar at Cousin's Incredible Vitality raw restaurant in Chicago. Here's the vid:

Next weekend I'll be at the Green Festival in Washington, DC. helping Natural Zing at their vendor booth (I'm completely in love with Natural Zing because of their honest business ethics and commitment to having the highest quality products available---and the president is a truly beautiful individual). My dear friend RawBin will be picking me up next Thursday for a RAWsome weekend and I'll fly back on Monday!

Here's a list of some Green Festival facts from their Web site:

I'm posting this at the end of a busy day, but let's see what I can call fun in just an ordinary day.

It was fun singing at the top of my lungs with KDcat in the car today--both of us over exaggerating the vocals and giggling a lot.

We're here to inspire you...that's our overall focus here at Pure Jeevan. So, when we ask you what you'd like us to do more of, less of, or to consider doing here on the blog ... we take your responses to heart. Of course, it's impossible to please every single person since we all have different personalities and needs. However, we'll always do our best to create a balance in order to inspire as many individuals as possible.

Below are suggestions for what some of you'd like to see happening here on the blog, along with some responses from us. If you have more suggestions, please send them our way anytime. We read everything that comes in and will always give your suggestions serious consideration.

Today, we'd like to take the time to introduce some raw athletes who continually inspire others. There is a huge misunderstanding about the need for protein in our bodies, especially within the world of competetive sports. Many believe that without large amounts of protein we can't be strong, we can't build muscle. Raw athletes are proving that a vegan diet not only supplies enough energy to sustain the human body during competition, it also allows them to many times outperform competitors who are half their age.

Who Would Win

This morning as I was driving from the beautiful Carnegie Mellon University campus to a business meeting outside the city, I had to take a detour at one of Pittsburgh's many bridges. It was a little frustrating because I had hoped to arrive at my destination early enough to grab a green tea at a coffee shop. But, these little delays happen. I'm glad this one did, though, because I soon passed a small yoga studio (called Pratique) where an interesting window decal hangs. It reads: "Yoga is my health insurance."

Many kudos to the clever people at Pratique who apparently crafted this catchy and spot-on message. While this is a raw foods site, not a yoga site, the message is equally apropos here. It essentially means, in my view, that we all have the opportunity to profoundly affect our own health and well being.

In our family, we're currently facing the realistic prospect of taking a literal approach to this concept, dropping formal health coverage! Quite literally, we feel that maintaining a health plan is (almost) a complete waste of money. I'm not posting this to start a debate as to whether those who follow a healthy diet should or should not buy into a plan. (I know all of the related arguments already: Yeah, but what if you cut your arm and need stitches Save that for Facebook or, at least, some other time.) I'm more concerned with reiterating one of our key messages here at Pure Jeevan -- our unwavering ?conviction that physical health and diet are tightly connected. Wendi knows this, I know this, our child knows this, YOU know this... But why doesn't everyone acknowledge it?

This weekend is Mother's Day, so today's Thankful Thursday is dedicated to the memory of my own mother, Elizabeth.

Jim here... I'd like to mainly talk about organics today, but thought I'd wrap that subject into a longer, rather quirky piece on ranking produce on some sort of a scale that would indicate how awesome (or awful) it is. See what you think...

Have you ever thought of arranging produce into a sort of "heirarchy of quality"? Well, I'm not going to attempt to do that here, but I would like to discuss the concept for a moment in order to at least explain what I'm getting at. While I've not yet attempted to do this exercise, I nonetheless occasionally envision a large chart or something that conveys my feelings about how I personally rank the quality of fruits and vegetables I put into my body. This all probably sounds vague, so let me share some examples.

Jim here with a weird little story for today... I was at a business seminar early this morning and someone I know came up behind me at the buffet and said, "I'm getting in line behind you to see what you eat. You've lost weight and I want to lose weight, too."

"Well, it's no secret," I replied. "Just chow down on all of this great fruit they have." (I'd already piled my plate high with honeydew, cantaloupe, pineapple, and strawberries.)

Today, for Makin' It Monday, Jim has taken you through the steps of making a vegetable wrap. He came home for lunch, pulled the veggies out of the fridge, and the filming began. He quickly shows how just about anyone can prepare fresh, raw, delicious food in less than fifteen minutes. His goal was to get it done in under ten minutes, but it actually took about fourteen. Still, fourteen minutes to prepare amazingly tasty, delicious, and nutritious food is AWESOME!

The other day I made a recipe from "Rainbow Green, Live-Food Cuisine" by Dr. Gabriel Cousens. I modified his recipe a bit and what resulted was amazing. Perhaps the original recipe tasted even better, but this is what I did with it.