Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Ever since developing a personal conviction a few years ago that following a raw vegan existence was the best lifestyle for me, I've lived somewhat in conflict with the day-to-day corporate business environment in which I make my living at the moment. As we've directly stated many, many times, we're in the process of changing all of that. But, making such a huge change takes a long time because careers are in many ways very anchoring. We may write more about that process because it's true that going raw (or, really, adopting any kind of diet outside of what most other people eat) can lead to significant changes in your life. Between Wendi and me, I think we've gone through pretty much all of them, and there's certainly value and relevance in sharing most of those things here. Today, though, I thought I'd share what I call my "$75 Salad Story."

In the business world, "networking" is among the more prevalent activities anyone does. It's pretty much always going to involve food , right? It's always a breakfast briefing, meeting a client over lunch, or attending a dinner party (complete with a cocktail hour). ?The deck is more or less stacked against you at these things because, let's face it, they're usually set up to provide what most people perceive as a pleasant experience. And, quite often, that means a certain degree of culinary decadence / indulgence -- invariably at venues that have never heard of raw chocolate or raw apple pie (which, to me, is 10x more appealing and exciting than the ubiquitous "chocolate fountain").

When you're young and learning the letters of the alphabet, anything that starts with the same letter as your name becomes really special. Well, ever since I was a child and saw a Winnebago RV with the giant "W" on the side, I've been enchanted with the idea of one day owning one and traveling the world (at that age, I didn't realize I'd have to cross oceans to see everything).

If you've been following us for a while, you'll know that I was bringing that vision to life. It took years of convincing, but Jim was finally ready for such an adventure and together we began making plans. For more than two years we've been preparing to tour the country, while teaching about raw foods along the way. Our lives changed so dramatically when we found a way to heal our bodies (and more), a way that can also help others, and we just couldn't sit still. We feel called to spread the word about the raw food diet so others can at least hear that there's another way, that there's something different to try in their quest for health. I knew that crossing the country in an RV, planting the seeds about a raw food diet along the way, would be an efficient way of spreading the word.

Hey, where the heck is Pure Jeevan this week ??? Sorry for the silence on our end; we're actually in Portland, Oregon, closing on our new digs -- the new HOME of Pure Jeevan!!! Exciting stuff, but we're SO busy that we may not be able to blog again until the week of June 7. But, we'll definitely return by then, and maybe even post a thing or two from here. It all depends on our internet situation. In any case, it's SO wonderful to be taking direct action on the future on Pure Jeevan. It's a huge leap of faith on our part, but it seems right by all accounts. So, see you soon when we return! -Jim & Wendi

Original Comments

Below, we have included the original comments from this blog post. Additional comments may be made via Facebook, below.

On May 28, 2010, Gopika wrote:

Jim here... Wow, it's Monday, April 27! Let's do something different today: Let's celebrate Monday instead of bemoaning this day that represents the taditional start of the dreaded work week. Why? Because it's our sincere hope that whatever you do in your work week is a labor of love. And, if you're not quite there yet, then celebrate the fact that you WILL be there sometime soon. For us, it means another week of working to inspire you to achieve optimal health -- and that's not "work" at all; it's actually FUN!

So, without further adieu, let's jump into this week's fun. Our good friends Melissa and Dave Sokulski have launched a site recently called FoodUnderFoot ("unleash the energy of wild edibles"). Even in it's young seedling state, I think it's already a fascinating site, and promises to become an encyclopedic web destination for anyone interested in foraging wild edibles. So, check them out for some informative info and valuable freebies, too!

I receive many questions from our readers, and I am very happy to respond. I truly love helping others, but I don't do it just for them.When I was younger, many times I thought I was performing selfless acts of kindness whenever I'd help others. However, now I realize I am experiencing pleasure by helping others. I find it very rewarding, as though I am fulfilling my purpose in life.

Do you know what your life's purpose is? Do you believe there is such a thing These aren't rhetorical questions; I'm really interested in hearing your response. Well, I've known my life's purpose (actually, I have more than one) from a very young age, but it wasn't until recently that I began living it more fully. My purpose in life is to love others---to connect with others through an immensely deep and genuine love.One way I've found for spreading my love and realizing my purpose is by helping others.

When I answer questions for our readers, I speak from my heart. I think it's important to realize, however, that the answers we receive from others are *their* answers to similar questions. Maybe their answers will work for us, but maybe they won't.I've stressed this many times, but it never hurts to repeat it: Listen to others, hear what they have to share, but mostly listen to your own inner voice. We all have the answers deep within ourselves, even if we can't always hear them very well.

Yesterday we talked about stress eating and I suggested coming up with a plan for ways you can deal with stressful situations in the future, before mindlessly turning to food for stress relief. I even said maybe it was okay to eat a gallon of ice cream if that's what makes you feel better. A healthy lifestyle isn't only about the foods we put into our mouths; it's about overall health (body, mind, spirit, emotions) and the decisions we make regarding our overall health on a daily basis.

Many times, individuals who struggle the most when trying to eat a healthy diet are the ones who have other aspects of their lives keeping them from attaining the healthy lifestyle they're desiring so much. For them, working on their diet may not be the best approach to overall health. If eating something we know is healthy for our bodies, something we know looks and tastes great, is difficult to do then there's something bigger going on in our lives than just food. If that's the case, it's important to figure out what's going on.

Welcome to Pure Jeevan's "Juice-a-Day Jamboree"! You're probably wondering, "What IS Pure Jeevan's Juice-a-Day Jamboree, anyway " Well, it's simple: It's an ongoing, informal, loosely organized "event" centered around juicing. Think of it as an interim step between (1) any kind of diet or lifestyle, from SAD to full-on raw, that does not include much regular juice, and (2) an all out juice feast where that's ALL you'd consume for a period of time. Basically, we're saying, "Let's just make this simple and accessible for everyone. Let's just make a goal to simply drink more fresh juice!"

Wendi and I have been thinking a lot about incorporating more juicing into our lives lately (which is something we've done off and on over the years but never stuck with long-term). One thing holding us back from doing it more often is the time requirement. When we juice, it usually takes a half hour or so from start to finish. I know it doesn't seem that complicated, but I suppose it's just the whole process of setting up the juicer, washing and peeling the produce, juicing it, setting the juice aside while we clean the juicer, doling out the juice into glasses, cleaning up the mini-mess that makes, and then sitting down to actually enjoy the juice.

As you can see from yesterday's post, Pure Jeevan keeps extremely busy during the year. What's up for 2010? Let's just say... more amazing information, inspiration, education, motivation, and cutting-edge health features! This post will be considerably shorter than last year's counterpart. In January 2009, we ran a 3-part series on looking back and looking ahead. While that was super-productive from a planning perspective, a few important points come to mind as we ponder the same issues once again:

Back when we ate cooked foods (especially way back when our menu was not exclusively vegan), parmesan cheese seemed to be a staple of our existence (especially for Jim). We'd sprinkle it liberally on pasta dishes, salads, soups, and more.

As is typical for many raw foodies, you often realize after going raw that it was not always necessarily the food itself that you craved (no matter what it was); often it was simply the texture, the spices, the various flavors and tastes, etc. And that realization leads raw chefs to wonder whether the same experience can be recreated using only raw ingredients.

EVERYONE LOVES RAW TACOS!!! So, this week, we're going to show you FOUR "Makin' It Monday" videos instead of just one. These were filmed in Berkeley, CA, at our dear friend Carolyn's apartment. We hope you love these recipes. We actually eat raw tacos quite regularly -- especially when tomatoes are in season.

To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!