Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Rita Romano, author of the widely available book Dining in the Raw and executive chef for many years at the Hippocrates Health Institute, is a true pioneer of the raw movement. We were thrilled to have the opportunity to visit with her and her two lovely Boston Terriers, Angel and Oreo. Here's PART TWO of our talk with her:

Sad Update: Our friend Michelle Pierson, interviewed here, passed away in July 2016 after a kayak accident in Hawaii.


We've spent the past three days focusing on the core subject of critical importance in the raw food lifestyle -- the FOOD! However, as most people will agree, it's also about so more than "just the food." Here at Pure Jeevan, we've always made a point to stress the holistic nature of our philosophy (mind, body, spirit, emotions), and we'll certainly continue to do that.

The Raw Spirit Festivals also do a magnificent job of illustrating this point. While they do offer *spectacular* raw foods and presentations centered around raw foods, you'll also find music, dancing, yoga, and other uplifting recreational activities all day long!

Many times we are asked about our grocery bill---how much do we spend each month on eating a raw, vegan diet? It's not something that's easy to answer, though. If we just blurted the amount out, people would be shocked (at a minimum) and insist that there's no way possible they could ever eat a raw diet because they can't afford it.

Our monthly expense at the grocery store has continued to climb since I first began eating raw foods. At this point, now that Jim is eating 100% raw, as well, our monthly expense has more than doubled from the time when it was only me eating 100%. That's a huge increase in money being spent each month. But, you know what? It's okay! Yes, I said it's okay that our expense has more than doubled and I'll tell you why after you take a look at what we purchased last week for our home.

A while ago, I received an email asking whether I had any thoughts on how old or young a person needs to be in order to benefit from a raw food diet. Yes. Yes, I do have thoughts on that! Lots of thoughts! ... Here goes:

The easy answer, of course, is that people of ALL ages can (and should) benefit from raw foods. I can assert with confidence that, for most people, increasing your intake of raw fruits and vegetables will likely bring about positive changes to your health, regardless of your age, dietary habits, or current state of health. (Naturally, reducing or eliminating the "bad" things is also paramount.)

Jim here... Of the many lessons 2008 brought to our household, one standout was certainly the importance of having patience. That s because we set some lofty goals, and lofty goals are often vital teachers.

For example, imagine sitting in your living room one day and deciding: "I'm going to scale Mt. Everest."? (For the purposes of this example, imagine also that no political, administrative, or financial restrictions exist to prevent you from doing this immediately if you really wanted to -- things like passports, entry visas, transportation costs, etc.)

Hey there, everyone! Thanks for visiting Pure Jeevan. We want our welcome article, for now, to be this article on Vitamix blenders. There are certainly a few essential elements (e.g. good knives, cutting boards, a good food processor, etc.) to any raw food kitchen, and one of them is an awesome high-speed blender. Yes, there are many great blenders in the world, and yes there are a few decent top-of-the-line models on par with Vita-Mix. But, at the end of the day, our recommendation is the Vita-Mix (and yes, it's better than Blendtec, in our view). Here's a crazy video Jim did a while back for a Vitamix contest:

Note: That "free shipping" code, below, is no longer active. We'll let you know when we get a new free shipping code. For now, we hope you enjoy the video. :-)

We purchased ours 15+ years ago, and have subjected it to at least daily use (if not many times per day most of the time!) -- and it's still going strong. If you don't understand why a Vita-Mix is different from even a high-end blender from a department store, it's basically the sheer power. These things can pulverize pretty much anything -- time after time, without blowing out the motor. For example, you can make ultra-thick, healthy, raw ice creams day after day all summer long, and the machine will keep on working for years (and, in our case, we're almost ready to say "decades").

We used to be an affiliate w/ them, and are reapplying to be one. For now, we hope you like the video, above.

Isn't it amazing how many different, stunningly delicious salad dressings there are in the world ! It's mind-boggling! There could easily be an entire blog devoted to nothing but raw salad dressings -- and I bet, in the right hands, such a blog could go on 5 days / week for literally years before truly exhausting the subject.

The world simply abounds with good recipe ideas -- and "abundance" is really the mentality you need to embrace when you're doing anything in the culinary world, raw or otherwise. The other side of the spectrum is the "scarcity" perspective, which is when you think, "Oh, I'd love to write a cookboook or create a recipe, but there are already millions of them out there and all of the great culinary creations have been done already."

I suppose that, when you buy more produce than the average consumer, you come to observe a thing or two about that produce. We can't say for sure that our assertion is 100% true, but it sure does seem true to us. You see, we've noticed that produce we purchase at farmers' markets tends to keep longer than store-bought. Give it a try yourself, and see if your produce stays fresher longer!

Of course, there are many other benefits to shopping at farmers' markets. Aside from the produce being able to stay fresh longer, you're getting it in a much fresher state than store-bought. So, the things you eat first will be "extra" fresh tasting.

Today we welcome Melissa Sokulski from BirchCenter.com and FoodUnderFoot.com for another episode of Pure Jeevan's Makin' It Monday "Guest Raw Chef" edition. In this episode, Melissa demonstrates how to make raw tortillas (this recipe uses a dehydrator). You'll be amazed at how pliable these tortillas are!!

Beginning today and running all through next week (and even spilling into the following week!), we'll be running videos from the Raw Spirit Festival (RSF East 2009) held in Upper Marlboro, MD, last weekend. If you've never attended a RSF event, you absolutely must. They're the best ever!

Above is a quick camera-phone pic I posted to our Facebook group lately. I did talk about making raw parfaits on that page, but want to talk a little more about them today, as it's just the perfect time to be talking about delicious raw parfaits (at least here in America, in any case, where many of the fresh berries you'll probably want are cheap and in season). I'll share a brief story about them, and then share my own basic recipe, and then we'll make some plans for MORE parfait talk really soon, okay?

I'm almost hesitant to talk about raw food parfaits here because, well, if the government found out how unbelievably healthy and ENJOYABLE parfaits are, I'm sure they'd make them illegal. But, I'll take a chance...