Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Quick note: Jim here... So strikingly pervasive is the "winter blues of 2010" that I suspect many of my friends will think this is about them. But, it's just some thoughts, really -- not in response to anything or anyone in particular. (In fact, if anything, it's in response to something related to our dog, which we'll no doubt write about at some point.)

I sense that there is a useful blog post on the topic of "raw during tough times." However, after pondering the topic at length, I'm just not exactly sure what to say about it. I do know that quite a lot of people come to feel disappointed in themselves for straying from the healthiest path. It's a story I've read over and over on raw web sites and blogs, perhaps more frequently in the winter. It starts out the same: Someone goes raw, gets all fired up about it, and soon starts feeling youthful and vibrant again. The high lasts for a while, but then ... something happens. They slip back to cooked foods -- or worse, to junk foods. Sometimes the process repeats itself for years.

Jim here... Certainly, we're all familiar with the old saw, "You can lead a horse to water, but you can't make him drink," right ? So often, the life of a raw foodie is perfectly captured by that saying. We are, of course, the ones leading our equine brothers and sisters to the sweet trough of raw foods, just as others coaxed us into the barn for our first drink.

Have You Been Led To This Post ??

So, what is this post It's a big old horse trough to which, if you're a raw foodie, you can lead others. Or, if you're someone unfamiliar with raw foods, and have been sent here by another, what you'll find below is the water. No one can make you drink it. And, please don't be offended at my comparing you to a horse because (1) we're all horses, (2) this is all just my strange opinion, and (3) horses are beautiful, magical beings! Being compared to a horse is a compliment!

In the comedy film, L.A. Story, there's a scene in which weatherman Harris K. Telemacher (Steve Martin) visits a friend and is asked to taste a *very* green-looking juice. He does, and then proclaims it's "exactly like licking a shag carpet." ?Funny how some people adore intense greens while others experience the polar-opposite reaction. (There are numerous funny food- and health-related jokes in that movie, by the way!)

Yesterday, we discussed some unusual considerations with respect to greens, ultimately leading to a brief discussion of chlorophyll (the green pigment within almost all plants that plays a key role in photosynthesis).

Jim here... Many people write to us asking whether we own pets and, if so, whether they are raw, too. Well, I wish I had a straight answer for you, but I think the answer is better told via a dedicated blog post.

As I'm writing this, part of me is tempted to include this post in our "My Raw Story" series. You see, Julia (pictured above) had some serious health issues just after we adopted her from a local rescue shelter, and we're still relatively early-on in our attempt to understand and reverse these issues.

You thought our "Know Your Food" series was dead ?!!? (Or, if you're a new reader, maybe you don't know what "Know Your Food" is yet!) Well, we've been poking around in the archives this week and discovered THREE lost episodes. This is HUGE... It's like one of those stories you hear every few years about some rare Hollywood film being discovered in a vault somewhere (laughing so hard)!

Over the next week or two, we'll be posting these three episodes. Today's episode is PUMPKIN, starring Wendi and her guest Ella (daughter of Melissa and Dave, who run the FoodUnderFoot blog we linked to recently). Once these missing episodes have been aired, this will usher in the dawn of a never-before seen level of production values for the Know Your Food series. The new stuff will totally win every major award available to YouTubers (continues laughing...).

Sure, we know pumpkins aren't in season right now. However, this video is sweet because of our special guest. So, enjoy the Pumpkin episode:

Continuing with our week of ways to keep a sharp mind, let's focus on the one widely accepted indicator for dementia or alzheimer's: heart disease. If one wants to dramatically reduce the chances of brain degredation, the first step to take is keeping the heart healthy.

The key advice most health specialists agree on when it comes to a healthy heart is the reduction (ideally eliminatain) of unhealthy fats in the diet. The unhealthy fats are usually seen as solid fats, like butter, margerine, and shortening. However, it's important to not overlook the fats that are also found in meats. By substituting unhealthy fats with something healthier for your heart (like extra virgin, cold-pressed olive oil), as well as transitioning to leaner meats if you are a meat eater, you will be taking some important steps in keeping your heart healthy, as well as your mind.

This is Part II of a two-parter on raw food restaurants. Yesterday, we listed a half-dozen challenges that one might face when opening a raw restaurant. Today, we're focusing in on the more enjoyable side -- the potential advantages that opening raw restaurants offer over their cooked-food counterparts.

Let's dive into it... Here are six things we believe are advantages!

We're here to inspire you...that's our overall focus here at Pure Jeevan. So, when we ask you what you'd like us to do more of, less of, or to consider doing here on the blog ... we take your responses to heart. Of course, it's impossible to please every single person since we all have different personalities and needs. However, we'll always do our best to create a balance in order to inspire as many individuals as possible.

Below are suggestions for what some of you'd like to see happening here on the blog, along with some responses from us. If you have more suggestions, please send them our way anytime. We read everything that comes in and will always give your suggestions serious consideration.

Jim here... As you're probably aware, Sunday marks the summer solstice here in the northern hemisphere. While the Pure Jeevan family certainly includes many raw foodies living in the southern hemisphere (*nods to our friends in Oz and beyond currently heading into winter*), the majority of our readers will equate Sunday with the official kick-off of much longer, much hotter days. So, we'd like to provide some topical, tropical inspiration for you.

How do you feel about heat Personally, I used to *hate* it. I thought I knew what real heat was, too, having grown up in St. Louis where the summers can be brutal. But, Wendi and I traveled to India once (so far!) and, wow, THAT was real heat. I clearly remember standing on an airport tarmac in a place called Trivandrum, just 8 degrees north of the equator, almost in shock over how hot it was there.

Ever since developing a personal conviction a few years ago that following a raw vegan existence was the best lifestyle for me, I've lived somewhat in conflict with the day-to-day corporate business environment in which I make my living at the moment. As we've directly stated many, many times, we're in the process of changing all of that. But, making such a huge change takes a long time because careers are in many ways very anchoring. We may write more about that process because it's true that going raw (or, really, adopting any kind of diet outside of what most other people eat) can lead to significant changes in your life. Between Wendi and me, I think we've gone through pretty much all of them, and there's certainly value and relevance in sharing most of those things here. Today, though, I thought I'd share what I call my "$75 Salad Story."

In the business world, "networking" is among the more prevalent activities anyone does. It's pretty much always going to involve food , right? It's always a breakfast briefing, meeting a client over lunch, or attending a dinner party (complete with a cocktail hour). ?The deck is more or less stacked against you at these things because, let's face it, they're usually set up to provide what most people perceive as a pleasant experience. And, quite often, that means a certain degree of culinary decadence / indulgence -- invariably at venues that have never heard of raw chocolate or raw apple pie (which, to me, is 10x more appealing and exciting than the ubiquitous "chocolate fountain").

Jim here with another intriguing installment of Weird Wednesday.Look, I'm a hugefan of gigantic, mondo salads. If you (well, not raw foodists but most SAD-diet Americans) were to visit our house at lunch time, you'd likely think that the individual salads on our table are as big as the salads bowls put out for entire families (for those few families, relatively speaking, that serve any salad at all these days, that is).

Seriously, when I have enough prep time, I like to pile 'em high with organic green leaf (though I'll take red leaf or romaine frequently), tomatoes, carrots, onions, peppers, apple slices, pepitos, sunflower seeds, raisins -- basically everything but the kitchen sink.