Pure Jeevan Blog - Pure Jeevan Raw Foods

There's SO much to celebrate lately! Check it out:

Our dear friend Robin (aka Rawbin) celebrates her birthday today. We created a fun video for Rawbin, who has the ability to make anyone laugh! Rawbin blogs here and you can read her "My Raw Story" installment here.She's also the east coast Raw Spirit Festival representative. (RSF east happens August 29-30, 2009 in Maryland. More info here.)

Jim here...Well, something awful happened today at Pure Jeevan, something utterly shocking to any raw foodie on the planet -- our Vitamix container broke! I know, I know... breathe with me: Deep breath in... deep breath out. There, that's better. It's going to be okay, I just know it!

Here's what happened:? The agitator assembly (the metal part at the bottom that connects to the blades inside the container) wore out. It blew some kind of bearing or something, lost its internal oil, and started making an infernal noise when we blended our morning smoothie. It was pretty clear we'd blended up our last elixir in that container.

For the most part, I've been eating intuitively from the very start of my raw food journey (which began over two years ago!). I noticed that I was drawn to different foods for blocks of time, and as my interest would wane I'd find myself drawn to another raw food. Anyone who has followed my story to health knows about my love for young Thai coconuts. My entire body would vibrate with physical excitement every time I picked up another case of those life-enhancing baby coconuts. I felt like a child receiving a much-desired gift---giddy with excitement and unable to stand still. I'm not just saying that, either---it was a very strange sensation, feeling such excitement over a food.

Well, my love for the coconuts faded and I found myself drawn to other foods over the past few years. However, none of them ever compared in intensity to my desire for the coconut. I can't recall all of the foods I cycled through, but there were plenty of food cycles I went through. Currently, I'm intuitively drawn to the pineapple. I want to eat it at least once a day, sometimes more. I haven't tired of it in the least bit.

Mmmmmmmmm! ?I'm sitting here at my computer eating the Best Organic Fuji Apple Ever. Don't believe me? ?Here's a picture of the apple I'm eating right now:

Looks dee-lish, right? ?(Okay, so maybe it's not the most appetizing pic in the world...) ?Anyway, one interesting thing about this apple is that I bought it (a whole big bag of them, actually) because it was so cheap. (I'm on a relatively tight budget these days.) ?But, if it was so cheap, how could it be so tasty? ?(And organic, too!) Well, that's where the basic law of supply and demand come in. Whenever a crop is at the peak of its season, the supply rises considerably. Instead of the store receiving X number of bushels of apples, they receive 5X or more. So, they slash prices to move that kind of volume.

Jim here... Many people write to us asking whether we own pets and, if so, whether they are raw, too. Well, I wish I had a straight answer for you, but I think the answer is better told via a dedicated blog post.

As I'm writing this, part of me is tempted to include this post in our "My Raw Story" series. You see, Julia (pictured above) had some serious health issues just after we adopted her from a local rescue shelter, and we're still relatively early-on in our attempt to understand and reverse these issues.

Read more: Is Raw Food Good for Pets?

One reason I keep going on and on lately about raw desserts and raw ice creams is best conveyed with an example. ?Here are the ingredients in Cool Whip, a commonly available whipped topping:

water

hydrogenated vegetable oil (coconut and palm kernel oils)

high fructose corn syrup

corn syrup

skim milk

light cream

less than 2% of:

sodium caseinate

natural and artificial flavors

xanthan and guar gums

polysorbate 60

sorbitan monostearate

beta carotene (color)

Wow, I had a chemistry set in 5th grade that had a lot of things that sounded like some of those items. It's actually mind-boggling to envision the industrial processes necessary to produce everything on that list -- not that it's entirely possible to do so. After all, among the list of ingredients are "natural and artificial flavors." Ever wonder what, exactly, those are?

It's a beautiful day here. The sun is actually shining enough through the clouds to soak up some of its lovely rays. It feels so good. What a great way to start the weekend! We have no set plans, other than a trip to the local food co-op and a visit from the bunny. If the weather continues to be this nice, maybe we'll take the puppy over to the park and spend the afternoon enjoying the sights, smells, and sounds of Spring.