Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




I suppose that, when you buy more produce than the average consumer, you come to observe a thing or two about that produce. We can't say for sure that our assertion is 100% true, but it sure does seem true to us. You see, we've noticed that produce we purchase at farmers' markets tends to keep longer than store-bought. Give it a try yourself, and see if your produce stays fresher longer!

Of course, there are many other benefits to shopping at farmers' markets. Aside from the produce being able to stay fresh longer, you're getting it in a much fresher state than store-bought. So, the things you eat first will be "extra" fresh tasting.

Just a quick update for those in the Pittsburgh area:

My dear friend Melissa has planned some fun raw food gatherings that you may be interested in checking out. The first is a raw food dinner and demo, the second is a wild herb walk.

Raw Foods Demo and Dinner?

We're heading out of town again! This time we'll be visiting Leela Mata at her Peaceful Valley Ashram, the location of the first raw food spiritual retreat I held last year.

Here's a video I took of Leela Mata last year:

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This is a recipe for the coconut shake that brought my cholesterol levels from very unhealthy down to extremely healthy within the span of one month!

Young Coconut Shake

Flesh and water from one young coconut

Hi everyone! Jim here with a really special treat for you today. I'm interviewing our friend Joe Prostko, who we've known for a good year or so through the Pittsburgh raw food meetup group. You may remember Joe from our cacao pod video a while back.

We just had a big raw food potluck costume party here, and Joe showed up as an Oompa-Loompa. At first, I admittedly did not get the deeper part of this joke. I simply thought it was a novel costume because it was a character from the Willie Wonka book / movie. Later, however, it really sunk in, as I decided to flip through the Willie Wonka book to read up on Oompa-Loompas. Here's a quote from Willie Wonka author Roald Dahl:

Is low fat more expensive? When I was eating a lot of nuts and seeds, in the back of my mind I kept saying, "Someday you'll eat less of these nuts and seeds, and you'll save a lot of money." I really believed that to be true because organic, raw nuts and seeds are outrageously expensive.

For one hundred days, I'm transitioning to a lower fat raw diet. I'm down to fats only in the evening, and for the next ten days those fats will only come from avocados, young coconuts, and possibly some hemp seeds. If I'm not hungry for the fat, however, I'll go without it. That hasn't been the case yet, though. By dinner time I'm ravenous and wanting to eat heavy, dense foods to calm the hungry beast in my belly. Even though I've been including some fats in the evening, I'm eating significantly less than I normally would if not doing this challenge. So, I've been eating more fruits and vegetables to get the calories I normally received from nuts and seeds.

Correction: I said "Lenuria" a number of times in this video, but it's actually Lunaria! In any case, we wanted to share some additional description for this plant. Here's a quick paragraph from Wikipedia:

Lunaria is a genus of flowering plants in the family Brassicaceae, native to central and southern Europe. It includes two species, Perennial honesty and Annual honesty. They are widely grown as ornamental plants in gardens, and have become naturalised in many temperate areas away from their native habitat. In the language of flowers, it means Sincerity and Forgetfulness. ...The common name "Honesty" arose in the 16th century, and it may be due to the translucent seed-pods which are like flattened pea-pods and borne on the plant through winter. In South-East Asia, it is called the "Money Plant," and in the United States as "Silver dollars," because its seed pods have the appearance of silver coins.

Here's an impromptu interview with Matt Miller, the gourmet raw foods chef from Maggie's Mercantile, a vegan/raw restaurant in Pittsburgh, PA. We met Matt @ a recent Raw Foods Meetup here in Pittsburgh. In the video, we discuss Matt's famously addictive raw blue corn chips -- deemed by yours truly as the "holy grail" of raw foods. Below, I'll go over the ingredients, etc.

With love in my heart, I present this gift to the entire raw and living foods community:

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Wow, is it Friday already !? Time flies when you're powered by 100% raw organic goodness! Today, we wanted to share an audio interview with you. Last night, Alex Ortner from the Movement to Reverse Diabetes Naturally interviewed us about our recent work helping them spread their message. We were honored to hear him introduce us as "two people that hold a special place in my heart right now, and I'll tell you why that is: They are probably the two most active people that we've had in the movement to reverse diabetes naturally."

Well, Alex, it was our pleasure! We met scores of new people during our work for RDN, generated major awareness about the movement, and spread the word about the raw food lifestyle as well. To listen to or download the interview, just visit their site, here. Topics covered include: